Singer Gwen Stefani has signed a contract as the new face of French cosmetics giant L'Oreal Paris.

"I can't believe I get to be one of the L'Oreal Paris girls. To get to work with such a modern, talented group of people is really exciting. I'm a lucky, lucky girl," said the star.

Gwen Stefani is famous for her own brand LAMB, which includes apparel, footwear, handbags and watches. "I love playing dress up, on stage or shooting videos, it's always been one of my favourite parts of being in a band," said Stefani.

The singer's first campaign for the brand will be promoting their Infallible La Rouge Lip Color.