The 2025 Lavazza Calendar by young talent Omar Victor Diop explores the concept of blending

Who knows whether Luigi Lavazza imagined a hundred and thirty years ago that the Lavazza coffee blend he’d just created would go on to embody such innovative values that they would still be relevant over a century later. It was certainly his hope, because he believed that the secret of quality coffee lay in the composition of the blend, and because his visionary talent recognised the potential of coffee as a prized material that would bring the stories of millions of people together over a steaming cup of coffee.