Tag: fashion retailer
Sustainable fashion
Digital Product Passports adopted by Four Fashion Brands
In January 2024 PicoNext announced new customer momentum in Digital Product Passports, with a collection of four fashion retailers across the globe adopting the technology to provide increased transparency into their sustainability efforts. The boutique clothing brands are using a combination of blockchain- and cloud-based Digital Product Passports to detail environmental and social attributes of their products, avoiding “greenwashing” and backing their sustainability programs with data.
Business news
Fashion retailer Gap will close all company-owned stores in Europe
Gap is reportedly considering closing all company-owned stores in Europe. Uninspiring product ranges and heavy discounting leave Gap irrelevant in European market, says GlobalData.
