Mercedes-Benz Fashion Campaign Spring/Summer 2011

 JI+B Many celebrated guests of Mercedes-Benz as Milla Jovovich, Philip Treacy, Miles Aldridge, Boris Becker, Vitali Klitschko and Matthias Schweighofer made the trip to the capital to take part in the shows at the Bebelplatz and the side events of the Mercedes-Benz Fashion Week Berlin.


Mexican fashion brand Jesus Ibarra + Bertholdo (JI+B)’s presentation on Friday evening garnered also quite a lot of attention. Mercedes-Benz brought the successful duo in from Mexico in the capital, their first international performance.

Designers Jesus Ibarra and Bertholdo Espinoza have already received many awards back in their home country, including the Mexico Fashion Award, for their unique designs, inspired by architecture and art. In 2009 the Architectural Digest Mexico named them both “Design Icons”. This is surely not the last one has heard about JI+B, because the duo once again displayed its feel for innovation and unique creativity.

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Tags:MBFW, Berlin, Mercedes-Benz, Fashion week, campaign, spring/summer, 2011, designers, collection, presentation, Jesus Ibarra, Bertholdo Espinoza

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