Tag: Gen Z

What Fashion Consumers Want in 2025: Data-Driven Style Preferences Across Generations
Trends

What Fashion Consumers Want in 2025: Data-Driven Style Preferences Across Generations

Discover how Gen Z, Millennials, and Gen Alpha are shaping fashion in 2025. This article explores their style preferences, values, and the growing role of data, personalization, and technology in a multi-generational fashion landscape.

PARSONS SCHOOL OF DESIGN partners with ROBLOX
Curious news

PARSONS SCHOOL OF DESIGN partners with ROBLOX

Parsons School of Design - The New School is joining forces with Roblox to revolutionize digital fashion education. Students will work with Roblox designers to create items that will be sold both physically at Parsons and digitally on Roblox's avatar marketplace...

Pure London presents Pure Edge to engage with the next generation
Fashion collections

Pure London presents Pure Edge to engage with the next generation

Pure London, the UK’s leading trade fashion buying event is taking place from the 12th-14th February 2023 at the iconic Olympia London. The fair reveals exciting new destination Pure Edge, which joins and compliments the returning GEN Z destination.

The Social Media Styles Influencing Gen-Z
Fashion Guide

The Social Media Styles Influencing Gen-Z

Thanks to the internet, there is more fashion inspiration available than ever - but it also means that if you have a style and couldn’t find people with the same taste, you needn’t worry. The TikTok algorithm will find you and offer you a tribe. Social media is now awash with more cores and subgenres of fashion than you can shake a stick at, and some don’t even have names yet.

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