Premiere Vision and the Federation de la Haute Couture et de la mode sign a mutual support agreement to confort Paris as the world fashion capital

Paris’s two most influential players on the international fashion scene - trade-show organiser Premiere Vision and the Federation de la Haute Couture de la Mode - have signed a partnership agreement.

The goal of this agreement, which took effect on 1 January 2018, is to support the young creative companies in their training and to develop creative and innovative fashion in order to bolster Paris’s position as fashion capital of the world.

The agreement between these two leading companies strengthens the existing links between the Federation and Premiere Vision, which share common goals: the international focus of their events; a support for creative fashion and young designers and a strong stand and engagement regarding the fashion industry’s key structuring issues, such as Fashion Tech and responsible creation.

Paris’s two most influential players on the international fashion scene - trade-show organiser Premiere Vision and the Federation de la Haute Couture de la Mode - have signed a partnership agreement.

This partnership is structured around 3 main 1 areas:
• Paris World Fashion capital
Developing a program of initiatives and joint lobbying efforts with the international community and its institutions to enhance Paris attractivity.
• Innovation
accelerating the development of Fashion Tech and its players thanks to the first major and dedicated platform: the WEARABLE LAB of Premiere Vision.
• Young Creative talent
supporting the future of creative fashion by providing help to young designers and companies selected by the Federation de la Haute Couture de la Mode during the Paris Fashion Week®. Premiere Vision will support the young designers at DESIGNERS APPARTMENT and the emerging brands at NEW NOW in their search for creative materials - fabrics, leathers, components - and partners to manufacture their collections.

ABOUT THE FEDERATION DE LA HAUTE COUTURE ET DE LA MODE:
The Federation de la Haute Couture et de la Mode organizes the women’s, men’s and Haute Couture fashion weeks in Paris on a semi-annual basis.
ABOUT PREMIERE VISION:
For the past 45 years, Premiere Vision has been organising creative fashion-materials trade shows for the industry’s international professionals. All Premi?re Vision events take a similar approach based on innovation and a constant pursuit of quality services, to offer a selective and creative offer with high-added value. Premiere Vision currently organises 22 shows and events per year in 3 different countries, in particular the following Paris shows:
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