In the rapidly evolving fashion industry, new developments occur on an annual, if not quarterly, basis. With an expected $684 billion in sales by 2025, apparel is the biggest segment in the fashion eCommerce industry. However, with more demand comes increased competition. In order to stand out in a crowded marketplace, your business has to have a distinctive identity. In this post, we will discuss the most recent tactics for promoting your brand as well as advice for developing a distinctive identity.
Day of Moscow-based brands under the Global Talents Digital initiative has already got 600,000+ views in VK, Russia’s and the CIS’s major social media (https://vk.com/mbfwrussia). Global Talents Digital is also being streamed at 100+ media portals and social media. Shows and presentations delivered by designers from 34 countries and areas of the world are being covered by the largest Russian and international publications, concept stores, showrooms, and others. Global Talents Digital participants present top regional fashion weeks from Moscow-based Mercedes-Benz Fashion Week Russia to Rakuten Fashion Week TOKYO.
Selling your own creations on Etsy is a great way to start a home based business. If you are creative and have an eye for crafts that can sell, then you can do very well on that platform. After all, there are millions of people shopping on there everyday. And you only need a fraction of them to find your products.
Fashion brands, producers and retailers in key consumer markets across Europe and North America are fighting for survival. Stores are closed, sales have slumped, inventories are mounting, staff are being laid off or furloughed, executives are taking pay cuts, dividends have been suspended, and companies are taking steps to shore up their liquidity. For many, the response has also been to abandon or scale-back orders, and delay – or even cancel – payments to vendors. The knock-on consequences are factory closures and the dismissal of millions of workers in some of the poorest countries in the world.
Neiman Marcus Group is preparing a bankruptcy-protection filing and could become the first major US department store to fall victim to the economic climate caused by COVID-19. This will most probably happen this week, according to a person, who is close to the situation.
Teilor invites you to discover the splendour of authentic precious stones in its new concept store in the beautiful town of Sofia, in Paradise Center, with an elegant and inovative design, a precious universe made of gold, diamonds and the most beautiful gems. The pieces chosen for the shop window will carry you to a precious universe charged with emotions, femininity and sensuality.
The warmth and color of flannel shirts make them a popular choice for travelers. Flannel is comfortable, durable, and offers complete sun protection. Plus, the shirts don’t show stains and look great. You can wear a flannel shirt with or without layers for any adventurous trip.
With advanced modern technology, one can simply operate a business online at the comfort of their own home. Are you seeking to venture into e-commerce? To succeed you have to generate traffic to your e-store. It's not as easy as it may sound, it’s time-consuming, frustrating and somehow difficult. However, below you will find easy ideas that will enable you to attract more clients
Buying shoes online, or any type of clothing for that matter, can get tricky. You don’t get to hold them in your hands, put them on, or get an up-close look. However, buying shoes online could give you access to a much larger selection and you’ll find shoes you’d never be able to find at a regular store.
Drumohr, the historic brand founded in 1770 in Dumfries in the Scottish Highlands, which today is totally Made in Italy and recognized for the design of its garments, the extremely high quality of its materials, and the elegance of its collections, renews its presence at this edition of Pitti Immagine Uomo, but in a completely new and central space on the Top Floor.
Who can deny that sneakers have the best appeal compared to all other footwear? Take for instance the color, the packaging design, and the style; all make it the preferred choice for shoe lovers. But what makes this part of footwear stand out among many? Previously, sneakers have been used as a mark of culture and a reflection of context. You could tell one’s tribe by the kind of sneaker they wore. The kind of a sneaker design you wear; whether the Air Max 90, the Yeezy Boost, or the Nike vapor Max will tell what you treasure.
If you are thinking of dipping your toe into the world of fashion, read these four steps to launching your first online clothing store.
Neiman Marcus opens its first Manhattan location in New York City’s newest, most exciting and innovative shopping and dining destination, Hudson Yards, on Friday, March 15, 2019, at 12:00 p.m. This spectacular store boasts a customer-centric shopping experience throughout three levels of luxury fashion, digital innovation, and delectable dining, all located on levels 5, 6, and 7 of The Shops & Restaurants at Hudson Yards.
It is no wonder that silver jewelry is popular among men and women: it is affordable, has different designs to choose from, and is durable enough to last you a long time. If you are in the market for high-quality silver jewelry, check out our list of the things you must consider to ensure that you'll find the right piece for your styling needs.
Wedding planning requires a lot of patience and there are numerous details you should take care of. Nonetheless, there are two objects which are essential: the rings. Choosing the rings should be one of the first things you do.
Dashing has out grown its Mayfair origins and moved to a new beautifully spacious shop. Situated by the corner of Chiltern Street, within an area renowned for its independent menswear focused retail the location could not be better.
Starting and running a retail store is not an easy affair. If things are not properly displayed and well stacked, then customers might not find them and so sales will not happen. Potential customers visiting your retail store need to be converted into actual buyers and for that all your saleable goods and products or brochures need to be adequately and systematically displayed to the targeted visitors to your shop.
MANGO announces the international launch of its new line of male fragrances, Fragrance Department, which includes three offerings, each one inspired by a different lifestyle.The three fragrances, and their simple and modern packaging design, are aimed at the fashion-conscious, masculine, contemporary and elegant male.
BVLGARI hosts a red-carpet gala to reveal its new boutique on Frankfurt's prestigious Goethe Strasse
Red-carpet, invitation-only, dress code “Italian glamour” party attended also by JeanChristophe Babin, Princess Lilly zu Sayn Wittgenstein-Berleburg, Nadja and Cosima Auermann, Lena Gercke, Aylin Tezel and Lars Burmeister
As part of our ongoing mission to become the North American reference in made-to-measure menswear, Surmesur has revolutionized the retail experience by taking augmented reality further than any retailer has gone before.This week Canadian menswear company Surmesur (trans. Made-to-Measure) is launching customizable Augmented Reality (AR) clothing at all of its North American retail stores – including two locations in the GTA. This new Google Tango technology is a retail “first” and gives customers a customized shopping experience that appeals to millennial men and tech fans alike.
Bespoke Tailoring is and always will be a must for men who want to stand out in the crowd, men who look positively towards their future without uncertainties. The Market of Made to Measure is constantly growing unlike classic clothing stores. Enrico Monti offers you the opportunity to open your own store for men's made-to-measure suits and shirts.
The KENZO x H&M lookbook features a key selection of looks from the designer collaboration and stars a diverse cast of talented, passionate and creative ambassadors, each of whom expresses their individuality and values with style.
Barrington Fabrics Ltd was established in the 1990's and its primary target area was the manufacturing of piece good for the middle and far east clothiers merchants and retail fabric stores.
Surmesur Pittsburgh is now open for business at 202 Fifth Ave., after the company spent more than a year in search of just the right fit for its original shopping concept, which blends traditional tailoring methods with technological innovation.
As a company, the Savile Row company has made it their mission to provide the customers with genuine luxury clothing at affordable prices. They also aim to extend these same high standards across all aspects of business, with particular focus being placed on a truly exceptional and personal level of customer service; to them, this isn’t considered a luxury, it is the fundamental foundation on which their business has been built.
French luxury car brand Bugatti and LuisaViaRoma, one of the biggest international concept stores, have just signed an exclusive collaboration deal. From June 2016 and for the next two years, the Ettore Bugatti collection will be available to local and international clientèle both in the LuisaViaRoma store and on the Luisaviaroma.com website. LuisaViaRoma becomes the first place in Italy where shoppers can buy the clothing and accessories ranges of the Ettore Bugatti Collection, a lifestyle brand extension born in 2013 reflecting the spirit of the supercar firm.
Many companies often launch online stores without a physical presence in order to save expenses and to be on the market without being tied down by the geographic location. But recently we started to see the opposite trend - men's clothing retailers that used to sell only online started to open physical stores.
ISW Menswear makes shopping for men quick and easy. They offer package pricing on designer suits and tuxedos to fit any budget. Their style consultants are up to date on current trends and are always on-hand to assist and educate shoppers as they procure their men's wardrobe.
The closure is going to happen by January 1, 2016, because the company 'is currently being acquired by an international made-to-measure group' and its physical stores have to be closed as 'it does not fit into their growth strategy'.
Global icon and footballing legend David Beckham today brought his ‘midas’ touch to the opening of a new adidas flagship store in the Mall of Emirates, Dubai to the delight of thousands of fans who caught a glimpse of the sporting superstar during a whistle-stop visit to the United Arab Emirates.
For his new H&M campaign, David Beckham has teamed up with actor and comedian Kevin Hart to give a humorous take on the world of Beckham himself. In the campaign, for the new Modern Essentials selected by David Beckham autumn 2015 collection, Hart plays a method actor preparing to take on the role of Beckham. The video will debut on hm.com on 28 September, and in cinemas and on TV on 30 September, alongside a print and billboard campaign.
US giant Forever 21, which currently operates 720 stores worldwide and plans another 100 for this year, consider downsizing some of its mega stores, including a 90,000sq ft site in Times Square, NYC, and a 127,000 site in Las Vegas.
In the 21st century, in the era of online business, when walking along the traditional stores and shops is equal to the virtual tour of online stores, it gets more and more important to manage to present your business in the best possible way and light - with the mandatory professionalism. What do we need of to achieve this goal? - First thing you need is high quality photographs.
This Monday /18.05/ the top designer Sofia Borisova from Bulgaria, will go to Milan where she was invited by the famous Italian designer Eddy K. On 22 and 23 May he will present his latest collections for 2016.
H&M is proud to announce the arrival of a new range of beauty products. The launch will hit the stores this autumn with a full range of make-up as well as haircare, bodycare and beauty tools. Fashion is at the heart of the range with an ever-evolving make-up selection that focuses on seasonal looks, ideas and colours. The products will be available in over 900 stores worldwide and online at hm.com.
From the funky, old rings you might have fished out of a bargain bin to exclusive, designer pieces of jewellery from a time long gone, purchasing vintage items is an investment in both your personal style and the quality of your collection. However, not all vintage is made equal. To avoid scams, low quality, and missed opportunities, here are six things you need to know before you start buying vintage pieces.
After much anticipation for the new sneaker, Kanye revealed the YEEZY BOOST on stage during his performance of 'Only One' at the 57th Grammy's.
The winner of the H&M Design Award 2015 is Ximon Lee, a 24 year-old graduate from Parsons in New York. He is the first menswear designer to receive the award, and today he presented his winning collection at a fashion show during Fashion Week Stockholm. In addition to the show, Ximon has won €50,000 and the chance to develop pieces from his collection to be sold at selected H&M stores and online later this autumn.
The Made To Order system will help fashion industry to get out of the crisis and will restore many work positions in European factories.
I visited London in the end of November and as a fashionista I wanted to do some shopping. My friend recommended me Oxford Street, where I spent only about 5 hours. I will never forget this experience because I felt like being in a fashion fairy tale.
Chosen from the House's styles for their romantic yet spirited charm, both a famous round-toed ballerina shoe and an enduring bestseller finished off with the brand’s signature bow are now available in sizes 27 to 33.
The collection, available in selected stores as well as online from November 5, draws inspiration from Samurai Culture and fractured mineral formations, using new technologies and materials for both function and style.
For the next two months, the KaDeWe atrium will be transformed into a modern palazzo, presenting Italian labels with high quality standards and the sense of tradition that often guides family-run or artisan operations. On all floors, the premium store focuses on Italy - from fashion, accessories and beauty to home and gourmet.
HUMANIC Philosophy - Fashion is inspiring and exciting at the same time. It effects our moods. So HUMANIC has created the term 'shoemanic'. A shoemanic is an individual with an obsessive, passionate or peculiar relationship with shoes. This includes those who collect shoes, those who fall in love with shoes and those whose personality changes as a result of wearing their favourite shoes. Are you shoemanic?
We present models prom dresses 2013 of the Bulgarian fashion designer Mira Bachvarova. With the coming of spring fashion blossoms. If you want a new image - charming and fascinating, you can find it in the online shop of the designer. In the online store every day you can see new original models. Interesting and original garments for ladies with bold unique style!
Atelier SIMON will make its fans happy again with the products from the line SIMON jewellery.
The brand recently created its on-line shop for jewelry.
In recognition and gratitude to its customers and fans of the clothing brand SIMON, in 2008 Gergana Simeonova created a jewelry collection from original Swarovski elements in combination with semiprecious stones that are an addition to each of the dresses and outfits of the brand. Now we present the newest jewelry collection of the designer for 2013.
Robbie Williams' fashion label Farrell has been snapped up by British luxury department store Selfridges after the shop was attracted by the brand's "heritage look".
The British high end retailer has become the first luxury department store to purchase the Take That singer's clothing line - which is named after his grandfather, Jack Farrell - after being attracted by its "clear brand ethos" and "heritage look".
Penelope Cruz, who is eight months pregnant, don't even think to give up the small pleasures in life.
She's just a few weeks away from giving birth - but despite sporting a huge bump, the 36-year-old Spanish actress still managed to look incredibly stylish as she shopped for clothes in Los Angeles. Penelope kept her growing baby bump covered in a camel-colored coat, combined with black trousers and stylish trilby.
Shoppers lined up early Friday morning, poised to burst through the doors of malls and stores in the annual Black Friday bargain blitz.
Black Friday is the day following Thanksgiving Day in the United States, traditionally the beginning of the Christmas shopping season. On this day many U.S. retailers open very early, often at 5 a.m., and offer promotional sales to kick off the shopping season.
Last week, Google Inc. launched boutiques.com, its latest e-tail venture that ties in two western cultural passions – celebrity and fashion.
Essentially a huge web mall full of individual stores, but with the benefits of search engine technology attached, it allows people to look for clothes by genre, silhouette, pattern, shape and size. Consumers will, say the creators, be able to run their own personalised boutiques by drawing up lists of their preferences, following celebrities and designers, and by teaming up with "taste-makers".
Lanvin for H&M was launched in select stores across the US and Canada on 20 November. Hundreds of people lined up early, some overnight, outside of New York City H&M stores to be the first to buy from Lanvin's newest collection in the U.S.
H&M says Lanvin is considered one of the most influential brands of the 21st century. Designed by Lanvin’s artistic director Alber Elbaz, and menswear designer Lucas Ossendrijver the collection will go on sale in 200 H&M stores. It will be launched on November 23rd in the rest of the world.
Etsy is a social commerce website focused on handmade or vintage items as well as art and craft supplies. These items cover a wide range including art, photography, clothing, jewelry, edibles, bath & beauty products, quilts, knick-knacks and toys.
Many individuals also sell craft supplies like beads, wire, jewelry making tools and much more. The vintage items on the site have only one rule to follow: they must be 20 years or older.
YSL’s amazing shoes, the palais pumps for Fall/Winter 2010 are finally in stores. They are made from plain suede or suede in mohawk style. Heel measures approximately 140mm/ 5.5 inches with a 30mm/ 1.5 inch platform. The colors are black, grey, green, blue, yellow, and tweed.
The suede pairs retail for $720 and the mohawk pairs retail for $935, available at YSL stores now.
The online auction website Ebay has become one of the most popular pages in the Internet. Nearly anything you can think of is usual available to buy. The main advantage is that you don’t have to leave your house to visit the “flea market” or to buy stuff. Ebay is never closed. Here are the things you must know and do before you can start buying on Ebay.
The winner in the contest Model of Bulgaria 2010 Lachezara Kuncheva become the face of hit Bulgarian shoes ADI - Lady's Shoes , which already conquered the European markets. The beautiful lady shoot a stylish photo session for the new spring-summer collection of ladies shoes.
The attractive photo session was made by team of proven professionals led by Tsenko Dimitrov – photographer and fashion stylist Tanya Beykova. The haircut of Lachezara was made by the hairdresser of the BTV-show “Moderno” – Lachezar Yovov, makeup – by Daniela Garabedyan and graphic design – Studio UXP.
For the connoisseurs of luxury, fashion house Agressia gave new look to one of its boutiques in Sofia and brought the influence of American luxury in terms of male fashion in Bulgaria.
The elegant boutique, located on 60 Alabin str., is now the official representative of "Polo Ralph Lauren - Blue Label" - American fashion designer Ralph Lauren's luxury lifestyle brand.
Humanic, an international chain of shoe stores, will open its first two shops in Bulgaria, offering a wide range of shoes, bags and accessories from leading brands.
The products will be sold at very good prices, excellent quality and optimum customer service.
Humanic is a part of "LEDER & SCHUH INTERNATIONAL" Group, one of the largest companies in the shoe industry.
The brand is founded in 1987 by Gérard Legoff, whose idea was to create a fashionable garments' brand for the juniors.
By 2006 IKKS was sold in 156 stores (France, Spain, Belgium, Luxemburg, Middle East, Hong Kong, United States...) and by 3,300 multi-brands around the world.
By presenting a natural and non-idealised image of its target consumers, IKKS has seduced all the age groups including opinion formers.
Fashion Online is a new hot trend. We are facing an absolute boom in online fashion.
We can find everything we need in the network without the need to go out and lose time to walk around stores.
New online stores appear every day. What characterizes the new era of online shopping is that a lot of stores operate only online. Many designers are afraid to sell their models on the web, but there are many sites where you can find designer clothes at unbelievable prices. In short, if you are tired of looking at the shops you can find quality designer clothing at low prices in the online shops.
The model and actress - who opened the "gorgeous" Elizabeth Hurley Beach boutique in Bicester Village, Oxford shire recently - is offering "huge discounts" to help people who are struggling due to the global financial crisis.
Most people are feeling the pinch financially right now, so it makes perfect sense to encourage women to shop where there are huge discounts and most things are at least 50 per cent off. My boutique at Bicester is tiny but gorgeous. It looks like a beach hut in St Tropez - whitewashed wood and a high pitched roof. It's like a little jewel."
With its traditional participations and successes at the fashion forums in Europe in the past few years, such as „Collection Premiere” in Dusseldorf, “Collection Premiere” in Moscow, “Fashion Premiere” in Salzburg, “Order start” – Vienna, “Styl” – Brno, “Showroom”- Amsterdam, “CIFF” – Copenhagen, etc., Markam becomes more and more famous as a leader in the segment of the luxurious lady’s clothing. As a winner of the most prestigious awards of the Fashion Academy - Golden Mercury – 2006, for fashion business and high quality in the production of clothing and of Golden needle – 2008 for Fashion house of the year, Markam is in line for presentation at the fashion show „We are Europe” during “Fashion week” in Tokyo, Japan, in the end of March with the newest collection – Fall-Winter 2009/2010.
Beautiful Snow-whites entertained the guests at the Christmas Fashion show in the Central Department Store TZUM
Irra, Deso from the group D2, Niki Iliev and 20
models from Xground entertained the guests at the
Christmas Fashion Show in the biggest Central
Department store in Sofia on 19 December.
Friends, partners and clients of the store enjoyed the Christmas surprises around the Christmas tree in the first floor of the building. The guests of the party participated in a tombola and received many awards. Photo sessions were also organised, presenting clothes with the brand names of the leading companies, being sold in the store - Tom Tailor, Puma, Tiffany, 7 Seconds, Etere, Nemo, Motor Jeans,