A Fashion Guide for the Beach in 2022

On the beach, your swimsuit is your only "calling card". And to skillfully emphasize what nature has given you, you need to choose the right silhouette. That cut and size are most important. A leotard should not be too tight or too big, cause you discomfort or at every opportunity show what should be hidden.

Progress In Fashion Benefits Everyone – Including Those Who Fit In

It has been clear for a long time that the fashion industry has some archaic standards. The type of body that most fashion is made for is not the standard body type. In fact, there are many body types and few people who actually fit the mould. However, the narrative has been that the struggle is between people who want more accessible plus size fashion and the status quo who want clothing to remain geared towards them.

Tips for Buying and Using Ethical and Sustainable Swimwear

Swimwear has traditionally been made from synthetic materials such as conventional nylon, polyester, and spandex that are essentially plastic and don’t break down in a hurry. However, in the last decade, designers and manufacturers have started focusing on making more environmentally and ethically sound decisions in the bathing suit arena. Here are some tips you can follow for buying and using eco swimwear this summer and beyond.

Top Four Things to Consider When Shopping for Kids

Summer is quite an exciting period for most kids and parents because they can bond at the beach and pool parties. Summer is usually the time to dress up in swimwear and have some fun with friends, family, and love ones.

7 fashion trends in swimwear for Summer 2019

Although summer is two months away in most part of Europe, there are places you can go and utilise your swimsuit. You can head to the Canaries, Cyprus, Crete or Marrakesh for an increadible vacation. So take a look at our suggestions for women's swimsuits Spring-Summer 2019. From sunshine yellow and classic leopard print to retro styles and embroidery, these are some of the swimwear trends you need on your radar this year.

MOMAD Metropolis in September 2018

MOMAD Metropolis - the International Fashion Trade Show is moving ahead swiftly as regards content for its 6th edition, which takes place from 7 to 9 September at IFEMA - Feria de Madrid, concurrently with MOMAD Shoes, the International Footwear Trade Show.

MG2 CREATION presents ECLASTIQ with ROICA

Leading French weaver from Lyon, MG2, has presented the new ECLASTIQ collection made with ROICA™ at the recent Interfili?re salon in Paris. MG2 is a renowned manufacturer of 25 years deep experience, pioneering stretch and bi-stretch fabric innovations that are driven by creativity and technical know-how to make speciality elastic wovens for lingerie and swimwear.

Justin O'Shea launches own label

The launch of SSS World Corp marks O’Shea’s return to design following his departure from Brioni in October. Its runway debut will take place in Paris in June.

Interfiliere - the core of business development and industry innovation

Interfiele values are involvement, quality, flexibility and boldness in creating modern events where business goes hand in hand with an international scope, image, pleasure and emotion.

Selfridges London opened the world's first fully integrated bodywear department

Selfridges is a chain of high end department stores in the United Kingdom. The Body Studio is the largest department ever opened by the iconic Selfridges London. The Studio is a new holistic fashion and accessories destination created for women to promote and celebrate mind and body wellness.

KHONGBOON Swimwear Spring/Summer 2016

Khongboon Swimwear, luxury swimwear created by Supaporn Khongboon, presents it's newest collection showcasing updated prints, streamlined silhouettes and buttery fabrics. Inspired by the idea of a picturesque paradise, Khongboon has fused together weft fabrics with awe-inspiring prints synonymous with affordable luxury. With 12 new styles and 10 new prints, Khongboon Swimwear's SS16 collection is colorful and right on-trend for the upcoming swim season.

'Mirror the World' - Vivienne Westwood Gold Label Spring-Summer 2016 collection

This collection was named 'Mirror the World' and it's about saving Venice (and the rest of the world) from the effects of climate change. 

Vivienne Westwood Spring-Summer 2016 men's collection

The campaign message is clear and is realised through checkerboard game knits, #PoliticiansRCriminals badges pinned to the models' lapels and roulette wheels emblazoned across T-shirts - including brand's official backstage tee.

Amapô Spring-Summer 2016 collection at São Paulo Fashion Week

This year, during the 39th edition of São Paulo Fashion Week, Brazilian label Amapô presented its Spring-Summer 2016 collection full of colors, energy and 80s style, combining references to Barbarella, Miami, aerobics and David Bowie. One really interesting mixture for both girls and boys!

Áqua de Coco by Liana Thomaz Summer 2016 beachwear collection

Yesterday, during the São Paulo Fashion Week (April 13-17, 2015), Aqua de Coco by Liana Thomaz presented its Summer 2016 collection at the Candido Portinari Park in São Paulo, Brazil.

Britney Spears revealed Spring/Summer 2015 lingerie collection

Britney Spears a multi-platinum artist, cultural icon and global superstar who, for the first time, is offering millions of consumers and loyal fans the opportunity to get closer to her than ever before. Introducing ‘the intimate britney spears’ collection - inspired by romance and elegance of a time gone by combined with current trends in lingerie, night-, swim- and sleepwear.

Make-to-order vs Make-to-stock in Fashion Industry

The traditional production strategy used by fashion companies to match production with consumer demand forecasts is called make-to-stock.

Victoria's Secret releases Swim 2015 catalogue

Victoria’s Secret officially debuted its Swim 2015 collection with the release of the brand’s anticipated swim catalogue. Shot by acclaimed fashion photographer Greg Kadel in the beautiful islands of Hawaii, the catalogue is the destination for the sexiest, most fashionable swim styles of the season.

Issa de' mar Swimwear 2015 Collection - TRIBE

While many swim brands hail from the Aloha state, none are quite like Issa de' mar. Issa de' mar brings bright neons to this 2015 TRIBE collection, and incorporates authentic prints inspired from travels to Morocco and other parts of Africa.

No more swimsuits in 'Miss World' pageant

'It's not just a beauty contest, it's 'beauty with a purpose'. There didn't seem to be a purpose to have the swimsuit', said Chris Wilmer, the national director of Miss World America/Miss United States organization.

ale swimwear Summer 2015 by Alessandra Ambrosio

The model Alessandra Ambrosio expands her fashion brand with a swimwear collection.
The Brazilian beauty has helped in the design of 75 different models swimsuits, all of which are inspired by the "Brazilian bohemian style and the elegance of Malibu."

Hand knitted poufs, toys, swimwear and accessories by Cotton Pouf

Cotton Pouf is a Bulgarian company, which produces hand knitted pouf furnishings, accessories for your home, personal fashion items for ladies.

SUMMER 2015 by DOLORES CORTÉS

Inspired in the Japanese culture and it retrospective sense of the interrelationship between manand nature.
Two different environments:
The first one takes as a reference the uniqueness of Akihabara district in Tokyo and the fascinating Manga universe with its Superheroines from the Japanese comics. Pastel colors and origami works on the swimsuits, bikinis and trikinis inside of a casual and imaginary world.

FIRST CLASS by Andres Sarda

In summer 2015 Andrés Sarda undertakes an imaginary tour through multiple incarnations of the woman. She shows beauty and femininity and flaunts all her splendour in the brand’s line-up, interpreting the esthetic codes of various cultures. It brings to mind a journey by plane to a beauty contest featuring the most beautiful women from different countries.

Fashion trends Spring/Summer 2014: Crochet swimwear

Crocheted suits were a hit over 30 years ago and they have definitely made a comeback in recent years.
For the 2014 season, swimwear designers are showcasing both gorgeous crochet fabrics as well as subtle crocheted details throughout their lines.

David Beckham and H&M celebrate the launch of debut swimwear collection in London

David Beckham hosted an exclusive rooftop pool party to mark the launch of his debut swimwear collection for H&M. Guests including Ellie Goulding, One Direction’s Liam Payne and Niall Horan and Aaron Paul soaked up the luxe party atmosphere in East London.

Victoria's Secret Swimwear 2014

With an amazing photo shoot shot in Saint Tropez, the fashion leader in the manufacture of underwear and swimwear presents their latest swimwear collection Summer 2014.

Swimwear for Spring-Summer 2015 by Talulah

Talulah was founded in 2005 and since then it has grown into one of Australia's leading fashion brands with its party dresses, chic separates and contemporary swimwear.
In 2014 Talulah returned to Mercedes-Benz Fashion Week Australia for a fourth consecutive year with Spring-Summer 2015 swimwear collection.

David Beckham launches swimwear collection this May at H&M

David Beckham and H&M are proud to introduce swimwear to the David Beckham Bodywear range in selected H&M stores in May 2014. The collection consists of three different styles: boardshorts, swimshorts and trunks. As with every piece in the David Beckham Bodywear range, the focus is on fit, performance, comfort and style.

Fashion trends for Spring-Summer 2015: Swimwear

The Trend Council is ready with the Swimwear trend forecast for Spring-Summer 2015. Season's swimwear evolves into a new product category for many major runway designers fueling an increase in resort, beach and swimwear trends. The biggest trends to follow are African and Moroccan influences as well as Active Sport detailing.

HUNKEMÖLLER presents its 2014 swimwear collection: Make it unforgettable

Picture pearly white beaches, an azure sea and lots of sunshine. During the long, sultry summer evenings and festival celebrations, you shine in the bright colours, fashionable prints and elegant curves of the Hunkemöller 2014 Swimwear Collection.

Spring-Summer 2014 collection by YanaStasia fashion house

Designer duo Yana and Anastasiya Shevchenko (mother and daughter) presented YanaStasia Spring-Summer 2014 collection during the Moscow Fashion Week on October 31, 2013 in Moscow, Russia. The collection is called 'In the Russian tradition'.

Candice Swanepoel for Agua Bendita 2014

The beautiful angel of "Victoria's Secrets" Candice Swanepoel doesn't stop surprising us with amazing photo shoots.

"HERVÉ LÉGER BY MAX AZRIA" collection for Spring-Summer 2014 at New York Fashion Week

And now we head to the runway at New York Fashion Week and check out the latest fashion creations by Hervé Léger. Once again, the label's designer duo dismissed the usual "sex appeal" dresses and opted for a more sophisticated look. And meanwhile, they've added swimsuits to their line-up of famed skin-tight bandage dresses.
The Hervé Léger signature bandage dress made its way down the runway on Saturday at the Mercedes-Benz Fashion Week in New York.

Mercedez-Benz Fashion Week Swim 2014 Collections

New York, NY (May 31,2013) South Beach will once again come alive this July, as the swimwear industry's most highly anticipated event returns for the ninth year. Mercedes-Benz Fashion Week Swim will heat up the sands of The Raleigh Hotel with five days of designer runway shows, presentations and parties on July 18-22, 2013. IMG Fashion announced today the preliminary list of designer who will be presenting their latest Collections.

Summer Vintage Must-Haves

Summer is here. Get ready for the new adventure full of laugh, sand, sun and Mohito. We present you some important advices for your new vintage summer look:

Swimwear fashion trends for Summer 2013

You should keep in mind that swimwear trends have different time-cycle than other fashion trends, because designers should balance between functionality and sex appeal, so they are a bit limited. Despite this, swimwear trends are still influenced by other fashion trends. So, let's take a look summer 2013 top trends in swimwear.

Beyoncé is the new face of H&M 2013 swimwear collection

'Beyoncé as Mrs. Carter in H&M' is the name of the H&M's campaign for their newest swimwear collection 2013. With perfect chocolate tan and beautiful flowers in her hair, the 31-year-old R&B queen models a bevy of swimsuits and she is looking amazing.

Mercedes-Benz Fashion Week Swim 2013 began in Miami

Highly regarded as the go-to event for swimwear designers to debut their latest collections, and for buyers and editors to plan their upcoming assortments and stories, Mercedes-Benz Fashion Week Swim will see over 30 international designers.

Mercedes-Benz Fashion Week Swim takes place at The Raleigh from July 19-23, 2012.

Swimwear fashion trends for Summer 2012

The best way to start thinking about the summer and your dream vacation is to get to know the latest trends in swimwear for Summer 2012. We picked for you the best suggestions from the fashion shows around the world.

Hot swimwear from Rio de Janeiro

here is no time for rest for the catwalk in Brazil. After the wedding fashion week, the fashion shows presenting swimwear began.

Until May 26 Rio de Janeiro was the hottest spot on the planet. 29 leading designers presented their new swimwear collections for Summer 2012. The models focus on femininity and sensuality, some of them are influenced by the retro fashion form the 70s.

Mercedes-Benz fashion week swim brings international line-up of swimwear designers to Miami

It’s finally beginning to feel like summer, and as we gear up for much anticipated longer days and warmer weather, it’s time to start getting ready for Mercedes-Benz Fashion Week Swim. For the seventh year, thousands of fashion industry professionals will migrate to the sands of Miami Beach to see what’s in store for the swimwear industry in 2012.

"This season is one the most exciting to date; Mercedes-Benz Fashion Week Swim is bringing it’s most international roster of swimwear designers yet," says Christina Neault, Executive Producer of the event for IMG Fashion.

Chanel Resort 2012 collection presented in Cap d’Antibes

A couple of days ago, Chanel presented its Cruise collection, Resort 2012, at the Hotel du Cap in Antibes on the French Riviera and was nothing less than we would have expected from Karl Lagerfeld.

The designer booked possibly the most expensive hotel in the world for however many days it took to get the show on the runway and as we expected - it was glamorous.

Undercolors of Benetton Spring/Summer 2011 Collection

LA VIE EN ROSE - Edith Piaf certainly didn’t draw inspiration from the mascot of this theme, but she would have smiled when she saw our perky little pig on pyjamas, underwearand homewear for the whole family.

ROMANCE - We can almost smell the fragrance of this pastel-hued flowery bouquet blooming on microfiber and cotton underwear. The romantic atmosphere goes even further with broderie anglaise sets in classic white or the new denim effect. Nightwear has knitted or lace touches on soft Modal nightdresses and pyjamas.

BeachCandy swimwear line studded with Swarovski crystals

The first BeachCandy Swimwear store is set to open in Corona del Mar, California this month. The luxury swimwear maker has a new collection exclusive to the store that will feature 16 ready-made, mix-and-match pieces in 14 colors.
Customers who want a more exclusive fit can have special-ordered swimwear items that are custom made for them. The custom collection allows the customer to choose from over 150 fabrics. Among the BeachCandy pieces is the Monokini, which is embellished with about 500 Swarovski crystals, particularly on the hips, and costs $675.

Geri Halliwell`s new swimwear collection "Geri By Next"

Ex "Spice girls" singer Geri Halliwell partnered with British retailer Next to create a collection of swimwear named Geri by Next, which includes one-pieces, bikinis, and cover-ups in floral and animal print patterns and bright colors like pink, white and blue.

Obviously pleased with her work, 38-year-old Gerry said: “It’s about inspiring confidence with great looking swimwear for all body shapes....

Bar Refaeli posed in swimwear for Agua Bendita

Israeli model Bar Refaeli will be the face of Agua Bendita swimwear for spring-summer 2011.

The girlfriend of the actor Leonardo DiCaprio posed for the brand in a new ad campaign to promote their new, upcoming line. The pictures were shot at the Stahl House in the Hollywood Hills. “Passionata” and “Victoria’s Secret” are only a small part of the fashion companies that adopt Rafaeli as the perfect model for a lingerie photoshoots.

Mercedes-Benz fashion week Swim makes a splash as it announces record number of designers to showcase collections

MG Fashion is pleased to announce its line-up with a record number of designers to showcase their collections for 2011. The Raleigh once again became the epicenter of the fashion industry from July 15-19, 2010 as supermodels, celebrities, press and buyers came together to celebrate fashion and beauty with the sexiest swimwear designs in the world.

Mercedes-Benz Fashion Week Swim is the leading platform globally for designers and swimwear brands to showcase their collections to the world, and we are excited to celebrate our talented roster of designers.”

Naomi Campbell appeared in swimsuit on a gas station in New York

British model Naomi Campbell proved that she takes her job seriously after she posed with a fur vest on a hot NYC afternoon to model for Dennis Basso’s fall/winter 2010 campaign.

In addition to the fur vest she was wearing a one piece, green swimsuit, high heels and jewelry. The model put her long legs on show in front of a gas pump and also paraded a series of fur coats.

At the sea with Delfina

The models of Delfina Swimwear for Summer 2010 are in bright colors, which attract the attention and are up to date with the latest fashion trends. Made of quick drying fine material, that embraces the body like a second skin.
In fashion are the cutaway bikinis and one-shoulder styling of the swimsuits

Fashion Evenings 2010 – second evening

The second evening of the fashion show Fashion evenings in Grand Hotel Varna, started with the collection of Roma Fashion, authentic and modern outfits from different parts of the world in Roma style. We saw the summer collection of chain stores 2MORROW, inspired by the energy of the big city.

Swimwear collection for summer 2010 of Vilebrequin

Simona Parvanova and the model Trayan Lichev shot a photosession, presenting the new collection Summer 2010 of "Vilebrequin".

The sexy TV presenter and Mr. Manhunt 2008 posed to the photographer Jozef Zidarov and changed 7 styles in the spirit of the French riviera.

This summer the line of fabrics used in the collection have various prints such as boats, scenery, flowers, fruits and other symbols, characteristic for Saint Tropez. The swimsuits are made from waterproof and quick drying fabrics, the shorts have two faces and you can buy a complete set of swimsuits, shorts, t-shirts, shawls and towels.

Fashion evenings 2010

On 11 and 12 June 2010 in Grand hotel Varna, St. Konstantin and Elena will be held the ninth edition of one of the biggest fashion events in Bulgaria – "Fashion evenings", which is presenting collections of famous Bulgarian designers and fashion houses.

Wide variety of elegant outfits, jewelry and accessories will be presented during the fashion shows – ladies formal and wedding dresses, casual wear, underwear and swimwear, hosiery, accessories and children’s clothing.

Beach fashion "Triumph" Summer 2010

Beautiful and vacation days, romance, hot fashion and cool music festivals are the first things that come in our minds with the coming of summer.

Parts of all this can be found in the newest collection of beach wear "Triumph".

The magnetic collection is an explosive combination of colors and fashion ideas.

Gisele Bundchen's newest swimwear photo shoot

Gisele Bundchen will be the face of the famous swimwear brand Calzedonia Mare, reported BGNES.

Though she gave birth to son Benjamin less than five months ago the Brazilian supermodel is back on the fashion scene and showing off her stunning post-baby body in a new swimwear campaign for the Italian brand.

In the photos Gisele proves that she was able to combine her duties as a new mum with her determination to get her famous figure back, which she did by practicing yoga and other sports.

Trends in swimsuits for the season Spring - Summer 2010

Spring is in full swing and every day is getting warmer and warmer. Now is the time to think about the beach wear for the summer!

In 2010 swimwear will be more colorful than ever. From saturated jewel tones reminiscent of the 1980s to prints with pretty pastel tones – the variety is great. Although many women prefer black as the color of swimwear and beach accessories, the summer of 2010 will be perfect time for them to escape from the dark tones and enjoy a color splash at the beach.

New Yorker Spring 2010

Welcome spring with the new seasonal collection from smog and amisu by New Yorker!

Be it on walks through nature that has burst into bloom, meeting up with your closest friends in your favourite cafés, or when dancing the night away - both of these brands offer young men and women the right outfit for any occasion.

The XIIth edition of Castilla y Leon fashion week will be held in March

From 9th to 11th March 2010 in Burgos, Spain will be held the XIIth edition of Castilla and Leon fashion week.

Collections womens, mens and children's clothes, underwear and swim wear, shoes and accessories for Spring/Summer 2010/2011 will be presenter by fashion brands and designers from Castilla and Leon, among which Maria Lafuente, Amaya Arzuaga, Esther Noriega, Ion Fiz, Nalia, Angel Iglesias, Javier Vicente, Anton & Moda, ORY, Teleno, Intima Farae, Evelyn, Lizetta etc.

Along with the fashion shows there is a commercial area, where the visitors and traders can see the collections closely, meet the designers and the managers of the fashion houses and make orders.

Castilla y Leon fashion week - second day

During the second day from Castilla y Leon fashion week the spectators had the pleasure to view underwear and swimsuit collections as well as formal women's fashion. Collections evening and cocktail dresses for Spring/Summer 2010 presented Angel Iglecias, Eulalia Mateos, Fely Campo and Esther Noriega.

Underwear and swim suits presented ORY, Teleno, Intima Farae, Lizetta and Evelyn. Beside plain models, the trendy patterns are stripes, dots and animal prints.

Castilla y Leon Fashion week will begin on 6th October

The XI-th edition of Castilla y Leon Fashion week will take place in Burgos, Spain from 6 to 8 October 2009.

Among the companies, that will show their collections for Spring-Summer 2010 and will be presented in the commercial area are Angel Iglecias, Anton & Moda, Esther Noriega, Havier Vicente, Nalia, Teleno Moda Intima, Intima Farae, Sadecor, Rojatex, Trasluz and other. The fashion show will feature pret-a-porter ladies' wear, bridal and evening wear, children's clothing, accessories, lingerie and swimwear. Up and coming designers will also show their collections.

Dolores Cortés collection Spring/Summer 2010

Dolores Cortés presented collection Spring/Summer 2010 at Cibeles Madrid Fashion Week. She offers exclusive swimwear from Spain.

Her imaginative design is incorporating the latest fashion trends with technical fabrication and excellent quality.

The collection offers younger styling, prints and plain colours like lilac, black, yellow and orange.

Collection of Guillermina Baeza Spring/Summer 2010

Cibeles Madrid Fashion Week ended on Tuesday, September 22, 2009 with the fashion show of the Spanish designer Guillermina Baeza, presenting her lingerie and swimwear collection Spring/Summer 2010.

Satin and stretch organza in blue, black, lilac and yellow dominate the collection.
Small frills and ties decorate some of the models. The one shoulder models are very sexy.

Swimsuit Innovator L*Space by Monica Wise presented swimwear collection 2010

L*Space by Monica Wise, known for creating luxurious swimwear with sexy silhouettes and flattering fits, was this season's "Mercedes-Benz Presents" designer and presented her 2010 collection at Mercedes-Benz Fashion Week Swim in Miami at The Raleigh Hotel.

L*Space by Monica Wise joins a prestigious list of "Mercedes-Benz Presents" designers including Monique Lhuillier, Badgley Mischka, Yigal Azrouël, Red Carter and CHADO Ralph Rucci. The "Mercedes-Benz Presents" program provides support to designers that demonstrate dedication to quality materials, unique style and innovative design.

The whole swimming suit came into fashion this summer

Ladies swimming suits made interesting transformations: from swim dresses, whole suit till model of two bikini parts. Now things are turning and instead of showing as much as possible naked skin is becoming enigmatic “hiding”.

On the fashion shows in Madrid, Milan and Paris rise up whole swimming suit. Versace, Chanel, Hermes, Stella McCartney sell them in fashion boutiques and stores. Nancy Wisebach, who is longer occupied with fashion, perceived that bikini set.

It's 63 Years Since The Invention Of The Bikini

63 years ago on 5th July 1946 designer Louis Reard manufactures the first pair of bikini- in a two piece swimsuit, revealing the breasts for the joy of all men.

Although a scandal followed immediately after their unveiling this wasn't the first time a woman appears in such skimpy clothes in the public's view.

In 2nd century BC women, inhabiting the land where Romania currently is wore a primitive form of bra and panties which can't be seen anywhere on the beaches in present day. Nowadays the strict code of swim wear (which included covering from head to toe) was relieved of restrictions after the 1900s.

Fashion evenings 2009 - elegance, refinement and beauty

On 13 and 14 June 2009 in Grand hotel Varna, St. Konstantin and Elena thiumphed fashion and beauty. The eight edition of one of the biggest fashion events in Bulgaria - "Fashion evenings" gathered those who appreciate beauty on a fashion show, which presented collections of famous Bulgarian designers and fashion houses, as well as importers of quality garments and accessories.

The fashion show was held with the kind stewardship of Grand hotel Varna and with the support of its general director Mr. Ivan Portnih. Official sponsor were the cigarettes Merilyn Slims. Producer of the event is Ekaterina Toneva, Mrs. Bulgaria World Beauty 2007, the organization and performance is made by Amalia Tincheva. The major media partner was the Bulgarian fashion directory Fashion.bg, which celebrated 10 years since its creation.

Liz Hurley opened her own clothing store and offers huge discounts

The model and actress - who opened the "gorgeous" Elizabeth Hurley Beach boutique in Bicester Village, Oxford shire recently - is offering "huge discounts" to help people who are struggling due to the global financial crisis.

Most people are feeling the pinch financially right now, so it makes perfect sense to encourage women to shop where there are huge discounts and most things are at least 50 per cent off. My boutique at Bicester is tiny but gorgeous. It looks like a beach hut in St Tropez - whitewashed wood and a high pitched roof. It's like a little jewel."

Swimwear / Bikini 2009 Fashion Trends

If you have a well-built and beautiful body, any kind of a swimming suit would fit you, but imagine how much attention you will get, if you show up on the beach in an attractive model of the fashion designers' latest collections. Swimming suits with one shoulder-strap are a hit this year, as well as full-body swimming suits with lots of complicated cuts and various shapes.

Bar Refaeli has launched the "perfect" bikini

The Israeli model - who is dating actor Leonardo DiCaprio - says she has spent her life hunting for the perfect piece of beachwear and believes she has finally found it by creating a $120 swimsuit with surfwear brand Hurley.

Fronting the advertising campaign for her 'Perfect Little Black Bikini', the 23-year-old beauty said: "Anyone who knows me knows that I am obsessed with finding the perfect little black bikini, and always searching for a timeless, sexy suit with the best fit. I have never been able to find the perfect bikini, until now.