Tag: fashion brand
Looking to kick off the new year with an impactful and exciting new marketing drive? There are a number of ways you can make sure your brand stands out from the crowd, but equally a number of easy mistakes to make. The key is finding a strategy that balances your resources with an initiative that has the realistic outcomes you want.
The company Apparelmark Inc. has developed a "full package" program that allows anyone who wants to start a fashion brand do so with relative ease, flexibility and affordability.
Social media was designed as a platform for public and collective interaction between individuals to share and receive information. Today, there are many social media applications and platforms available for all forms of interaction. Social media platforms can be differentiated with their type and use. For example, we have Facebook for chatting and keeping up with connections, LinkedIn for networking; Twitter and Tumbler for microblogging; Periscope, YouTube and Vimeo for video sharing; and Instagram, Snapchat, Pinterest for picture sharing.
Some of the world’s most famous brands and companies have long shown their wares to us from larger-than-life billboards and glossy magazine pages. The real publicity, however, that many of the biggest fashion houses have earned has in fact come from the celebrity names who have worn their items.
On September 19-21 fashionistas from around the world will arrive in Paris to attend Premiere Vision to get inspired, source new materials, research manufacturers and attend trend seminars, conferences and workshops led by international experts. For the third year, the Smart Square, an informative and visionary space dedicated to information and discussions, where exhibitors, designers, buyers and fashion brands can experience responsible values and innovations in the fashion industry, will again highlight a fantastic new range of responsibly made materials that inspire creativity.
Stefano Chiassai, fashion designer and creative director for international fashion brands, is an untiring collector of clothes and fashion-related materials, a passion that in almost forty years of career has allowed him to put together an archive made up of 15,000 pieces that include garments, accessories and fabrics, turning it into a place for experimentation and contamination of the past, present and future.
Just being environmentally friendly and ethical is obviously not enough in a market saturated with cheap fast fashion. A 30 Year Guarantee encourages people to hang on to their clothing, whilst emphasising quality and lower cost per wear.
Fashion is something many people are passionate about. As a result, you will often see people do impressive things in the name of fashion and one of them is to cross one or multiple borders in order to enrich their fashion knowledge and experience.
A year ago, the PREMIERE VISION group inaugurated BLOSSOM PREMI?RE VISION , a biannual trade show dedicated to first collections and designed for creative, luxury and high-end fashion brands. Last December, the success of the show's second edition confirmed the coherency and effectiveness of its underlying concept.
The 44-year-old designer was part of the label's team since 2010 - he started as part of the meanswear team and in 2011 was promoted to creative director, overseeing the men's and women's collections. He brought new ideas into the 'DNA of the brand', but it is time for change obviously - which is a common event in the men's fashion world lately.
If you want to sell your products online, Be Global Fashion Network offers a very affordable solution together with Consult Soft UK.
We offer complete website solutions for beginners to start selling on the Internet right away. Little to no experience is required in order to add your products to the e-shop platform with the help of the point-and-click back-office environment. We use a proven e-commerce technology meeting current web-development standards that is easy to use and search-engine optimized.
Fashion Weeks are places where the new collections of the designers and fashion brands are presented. However, most of the visitors of the fashion weeks are usually celebrities and fashion fans that also show originality in the way they dress for those events and can even set the trends.
We asked Davide Rotondi - the Representative of Rotondi Group SRL - to tell us more about their products in order to help young fashion designers and brands to learn more about the garment pressing.
From 8th to 14th September 2014 will be held the sixth edition of MQ Vienna Fashion Week. Bulgarian photographer Balin Balev from Varna will be one of the five official event's photographers, taking pictures and having access to the whole show.
From 18th to 20th August 2014 in Las Vegas, USA, will be held MRket - a global fashion trade show focusing on menswear brands and men's fashion industry.
Elena is an Italian fashion brand, which offers to its customers high quality handcrafted leather goods with care for little details.
With passion for Skiing and golf, Elena wants to bring passion in life of those who appreciate the Italian aesthetic.
British fashion label Temperley London presented its Fall-Winter 2014/2015 collection yesterday (February 16, 2014) during the London Fashion Week.
It's a monumental collection that features every texture, shape, length, cut and layer that you could imagine. There is truly something for everyone.
The brand Marie Raz was born in Berlin, Germany. It is a men’s label, which has some unisex pieces to offer. The brand stands for a different design with experimental cuts. Very important is choosing the best fabrics and love for details.
The fastest white woman in the world Ivet Lalova got married to her longtime boyfriend - the world famous athlete Simone Collio.
The ceremony was held in Rieti, Italy on September 21, 2013 with many guests from Bulgarian and world sports highlife.
The bride was amazing in a dress of Italian fashion label 'Atelier Aimee' - represented in Bulgaria by 'Bridal Fashion'.
Sergio Rossi started his business in the 1950's in San Mauro Pascoli, Italy, and created his brand in 1968. Due to excellent workmanship, the Sergio Rossi shoe has attracted a refined clientele who desire high quality Italian footwear. The brand has always been synonymous with glamour and numerous Italian and international stars have worn Sergio Rossi on the red carpet over the years.
Michael Michalsky is a German fashion designer, founder and head designer of the fashion label Michalsky.
Michalsky collection belongs to the high fashion segment and combines classic styles with streetwear influences.
With his designs Michalsky wants to address a wide range of people and encourage a joyful approach to fashion. This mindset is expressed in the claim "Real Clothes for Real People".
The hottest men's suit fashion trend for Spring-Summer 2013 is the retro style of the 20s, known as 'Jazz Age'.
Gentlemen are elegant and stylish wearing a suit. They can create a classy and romantic outlook for themselves for every situation with one well-fitting suit.
So, let's see what are the offers from some of the world's best known fashion brands...
Global researches show that men are spending more and more money on clothes and especially on luxury ones. For example in 2011 the spend on luxury menswear has grown twice as fast as women's.
Naturally, when the demand increase, the supply goes up, too.
So, fashion brands see a big opportunity to expand their market share thanks to their menswear collections - 40% of the global sales in 2012 coming from menswear.
From 18th to 22nd February Feria de Madrid hosted the staging of the most comprehensive showcase for Spanish creation and design with the fifty-seventh edition of MERCEDES-BENZ FASHION WEEK MADRID, an event organised by IFEMA.
Over a period of five days, the main purpose of this showcase was to promote the world of Spanish fashion in all its creative diversity, by presenting the latest ideas for Autumn-Winter 2013/2014 from 42 established designers and various up-and-coming designers of the moment.
The Haute Couture Spring-Summer 2013 collection of Christian Dior was presented during the Paris Fashion Week yesterday. This is the second collection by the Belgian designer Raf Simons for the famous French label. Instead on a traditional catwalk the defile was presented in a recreated garden in the Tuileries. The Belgian gardening firm Jacques Wirtz supplied the plants and design.
The luxury couture models had flowers and embroidery in abundance. A number of dresses were composed of two or three layers of tulle, with embroidery designed to create a three-dimensional effect.
MADRUBB is a leading fashion brand completely different from what you can find on the market today.
The originality of their proposals is based on the material used for all it’s creations: THE LATEX, material which MADRUBB breaks all the clichés with, related to this tissue offering clothing that can be dressed in different occasions.
Versace Spring-Summer 2013 collection at Milan Fashion Week: Original, attractive, feminine and sexy
Original, attractive, feminine and sexy - those are the words coming to my mind looking at the Spring-Summer 2013 collection of Versace. The models were presented today at Milan Fashion Week.
The colours that dominate in the collection are black, blue, shades of gold and orange. Attractive belts are worn on the lower waist, giving a careless but stylish look. Dresses are short and sexy. A popular look is the one sleeve dress.
The designers of the fashion brand Yves Saint Laurent have recently created a new bag with wool shearling. Though winter is a couple of months away, there is nothing wrong in stocking up the wardrobe with the most exclusive designer accessories.
The bag YSL Cabas is made of beige wool shearling & soft black and brown leather. It can perfectly suit your formal attire. The wool element combined with the black and brown leather adds a classy touch to the look of the bag.
True to its style the popular Bulgarian fashion brand Daphne offers for Spring/Summer 2012 elegant women's clothes with the always in fashion flower prints and the characteristic for the season bold colours.
In order to be in line with fashion trends you can choose your outfit from the brand, which more than 20 years have been pursuing higher standards in the quality of their models.
We present to you the new Spring/Summer collection of the Bulgarian fashion brand STYLER!
The collection includes sport-elegant to very elegant garments. There are clothes for every style and taste. You'll find original models in the fashionable colors for the season . Different colors and different types of fabric are combined in an original way in the models. Many prints and embroideries are used.
At the Festival of fashion and beauty Varna 2012 was presented a part of the collection Autumn/Winter 2012-2013 of the Spanish brand Rosalita Mc Gee.
Rosalita Mc Gee is a brand, full of colours, which turn even the darkest day in exclusive and special. A great many of details, motifs and ornaments spread optimism and illusion onto the woman dressing by Rosalita Mc Gee and everyone close to her to turn those days into special ones.
We present you the collection of the Bulgarian fashion house Polisha for Spring-Summer 2012 with designer Poli Petkova, shown at the Festival of fashion and beauty Varna 2012.
The brand offers designer clothes for the modern woman. A woman who is sensual, sexy and with her own style.
The fifth edition of Festival of fashion and beauty Varna 2012 took place on 22 and 23 June in Grand hotel Varna in St. Konstantin and Helena, Bulgaria.
So far for 2012 this is the biggest and most reputable fashion event in Bulgaria, on which were presented the collections of more than 20 Bulgarian and foreign fashion brands. For the first time two Spanish brands, known from the Spanish fashion weeks chose Bulgaria to present their collections - Rosalita Mc Gee and Missing Johny.
Festival of FASHION AND BEAUTY is the biggest and most prestigious fashion forum in North-east Bulgaria, which provides a possibility for different fashion brands /Bulgarian and foreign/, to present their collections to a specially selected audience. By tradition, the host of the forum is Grand Hotel Varna, and the organizer – Fashion Agency VIP Fashion Group.
The fashion brands "Dolce & Gabbana" and "Chanel" presented their summer collections, in which the mini dresses from lace dominated.
The most seductive dress this season will be ultra-short dress. Black remains a modern classic and among the materials lace is used the most. Both fashion brands "Dolce & Gabbana" and "Chanel" will dictate the fashion in the summer wardrobe with the new romantic visions they presented
The fashion compass of many fashion designers this season points East. Louis Vuitton, Vera Wang, Carolina Herrera and Celine - all of them included in their collections elements, resembling copies of Japanese, Chinese, Thailand and Vietnamese national costumes. The Bulgarian fashion brand Daphne, which is always in line with fashion trends also drops a hint at far East with elegant blouses with Japanese flowers and stylish belts on the waist. If you want to bring in your wardrobe some exotics and diversity, get the elegant blouses of Daphne.
The fashion brand Gucci never forgets men and occasionally creates new models to catch their attention. The designers created a new collection men's shoes Gucci, which are not made from leather, but from carbon fiber. This material becomes more and more popular for the production of shoes. GG Plus Moccasin is made in Italy and comes in elegant beige/ebony colors, laced in dark brown leather. The best feature of these shoes is the cut out at the front that shows a beautiful G as brand logo. The carbon fiber is found at the beautiful back heel of the shoes in the rubber sole. The shoes can be found at various stores at the price $425.
From 12th to 15th July 2011 "080 Barcelona Fashion" celebrated its 18th edition. About 50 national and international fashion brands and designers presented their collections in the showroom.
The Spanish fashion brand Mango made its first triumph on the fashion stage. Mango made not just a fashion show, and a true beauty review. For a part of its collection the brand was inspired by Nomadic tribes. The designers played with asymmetric and colored mosaic, and the fabric looked like bathed in light.
Europe Future Fashion 2011 presented designers from Croatia and other world fashion brands as French, Swedish, from Kosovo, Romania
On Friday, 8 July, was opened the 2011 edition of Europe Future Fashion. The nice atmosphere of hotel Le Meridien Lav gathered fashion experts and people from Split, who wanted to feel the fashion atmosphere. During the first evening famous designers from Croatia, France, Sweden Romania and Kosovo presented their new collections. The show was opened with ballet dances and the collection of Omnia Mei.
During the second evening their collections presented Edor Paris from France, Anemarie O, Mihaela Cirlugea, Maria Hera, Ana Čurić i David Priol.
At a fashion show in Varna, Bulgaria were presented shoes and bags with the brand Sara Pen. The unique collection, offering also extravagant boots can be found in the representative shop of Sara Pen in GRAND MALL Varna.
The fashion show Festival of fashion and beauty 2011 took place in Varna in June and presented also other world fashion brands like Puma, Roberta Biagi, Mariagrazia Pi, Imperial, Northland, Nysens, Evona, Cango Rinaldi, Gerard Darel, Joseph, Vivienne Westwood and Moschino. Their collections also presented several Bulgarian designers and fashion houses - Rositsa couture, Daniel fashion, Veteida and Diana Alexandrova.
The 19th edition of AltaRomAltaModa was held from 8 to 11 July 2011 at Complesso Monumentale S. Spirito in Sassia. This year, the image of the event has been entrusted to British artist and photographer Katerina Jebb whose stylistic code is characterized by the use of superimposed images achieved through the use of photocopiers and scanners.
Well-established names of historic Maisons including Sarli, Curiel, Balestra and Gattinoni presented their collections in Rome.
Sexy ex-model, musician and actor Jared Leto was chosen to be the new face of the new Hugo Boss fragrance, called Hugo Just Different.
The ad campaign will be launched this fall and will give the golden opportunity for the band "Thirty Seconds to Mars" to become a part of the fashion business. Jared defines himself as a naturally curious and constantly seeking new and innovative ideas.
Italian fashion house Dolce & Gabbana presented its limited collection of decorative cosmetics with the eloquent name "Italian Summertime".
Source of inspiration for the new collection, traditionally was the prêt-a-porter collection by Dolce & Gabbana for Spring/Summer 2011, which itself is the embodiment of true femininity. The creators of the cosmetics line Domenico Dolce and Stefano Gabbana, call it “a fresh interpretation of Sicilian culture...
This year the brides will be bold and sexy in short dresses, according to leading fashion stylists. High heels are obligatory for the mini bridal outfits.
The bridal dresses this year will be inspired by the dazzling Carrie Bradshaw from "Sex and the city", according to BGNES. Brides in mini skirts fascinated the fashion scenes during the defiles. Silk and embroideries are back in fashion. Very suitable are the dresses pencil type, which underline the body as well as the "ballet girl" models. Clean lines will make every woman look more romantic and feminine.
Bar Refaeli is back with a new photos for the Spring/Summer 2011 lingerie line from Passionata.
The new collection of the lingerie brand has become one of the hottest this winter.
The theme is kinda fun, colorful, and girlie, just slightly different from last year collection, with vibrant, candy colors.
D&G presented its Fall/Winter 2011-2012 collection during the menswear fashion week in Milan. In the collection seems to dominate the spirit of Pop – candy pink, mint green and citrus bight yellow with logos of Coca Cola advertising and Mickey Mouse cartoons.
The models were wearing slim trousers, short or bomber jackets, basketball sneakers all in bright, cheery colors.
Spanish actress Elsa Pataky promoted the first collection of Time Force jewelry in Madrid, Spain.
The actress awakens passions wherever she goes. Pataky presented the charming jewelry collection, called "Ultimate Jewels". Elsa is the female face of the new campaign of TimeForce brand while soccer star Christiano Ronaldo is the male face of the watch company.
H&M finally releases campaign images of their Holiday 2010 collection with an all star cast photo shoot featuring Somali Beauties Liya Kebede, Waris Dirie and more. The shoot focused on the models in holiday-themed clothing.
The star cast is posing with their family members and friends. Wearing holiday themed clothing, the group gets us into the holiday spirit with these charming images.
In 2009, Gucci took pride in debuting to the fashion world, the world’s most expensive belt. And is the way in the fashion world, it was a given that someone would eventually challenge this feat.
Giving stiff competition to the Gucci belt and vying to become the world’s most expensive belt is this exquisite belt from luxury French jewelry designer Akillis. Retailing at $55,700(£35,560-€40,000), the alligator leather belt with a buckle made from empty Kalasnikov rifle bullets .
We are presenting you the new collection of Rossi Fashion for Fall-Winter 2010/2011.
Black, white, gray, pink, tomato red and brown are the main colors in the outfits. The brand offers elegant coats, suits, jackets, pants, skirts and blouses – all you need to look good in the winter.
Charlize Theron and Orlando Bloom have been announced as the new faces of Japanese fashion brand Uniqlo.
The Japanese fashion retailer has named the stars as the global brand ambassadors for its new 'Made For All' collection.
The pair will promote the company's new tagline, which focuses on its commitment to providing clothing for everyone, regardless of nationality, age, occupation or gender, with the new advertising campaign expected to be unveiled in the autumn.
Sarah Burton had big boots to fill when she took up Alexander McQueen's mantle in May but she rose up to the challenge with her first solo collection presented at Paris fashion week on Tuesday, critics said.
Burton, who was McQueen's right hand woman before he committed suicide in February, had four months to produce and present a spring/summer collection and many wondered if she would remain faithful to the McQueen spirit and codes. Which she clearly did.
Mango’s Fall/Winter 2010 collection was inspired by the 70s with an earthy color palette of camel, brown and red. It is divided on 4 parts – Evening. Working girl, City and Blue jeans.
70s fashion icons, like Ali MacGraw, are the inspiration for garments with ultra feminine silhouettes and a masculine touch, Oranges, chocolates and fiery red silhouettes, predominate in the color palette.
H&M and Zara are launching newer websites in September with real e-commerce ventures.
Zara has announced that it will unveil its new online store on September 2 in UK, France, Spain, Italy and Portugal.
From 2011, it will be expanded to the United States, Japan and South Korea. Zara already prepare the ground with its Facebook page, launched last year with 4.4 million fans to this day.
Scarlett Johansson may be has stunning looks but when it comes to selling cosmetics, there is no such thing as natural beauty.
Actress Scarlett Johansson, the face of the Italian fashion label D&G, has been subjected to heavy retouching for the new makeup ad of the popular brand.
The new look of the star is a stark contrast to last year’s Marilyn Monroe-inspired look, where an angelic Scarlett shows off red lips, posing against white satin sheets.
U.S. actress Katie Holmes is the face of the new collection of fashion brand J. Crew.
This is not the first time the Hollywood star is posing as a model for leading fashion brands. This time the famous actress and the rest of her costars in “The Romantics” have shot an ad for J. Crew’s Fall 2010 collection. The fashion brand contributed the wardrobe for the upcoming film.
Portuguese soccer star Cristiano Ronaldo continues his collaboration with the Italian fashion house Armani and took his shirt off for Armani Jeans and stripped down for his second series of Emporio Armani’s Fall/Winter 2010-2011 underwear ads.
Now that is concentrated in the World Cup in South Africa, Cristiano Ronaldo shot the ads and made it to the first pages of the press not only for his achievements in sports, but also because he shot a new series in underwear.
Actress Natalie Portman has been named the new face of Parfums Christian Dior.
The discreet beauty of the charming Natalie has not left unnoticed by the marketing department of Dior. Her work with the fashion house marks the first time the actress has represented a cosmetic brand. She joins Sharon Stone, Charlize Theron, Jude Law and Monica Bellucci in supporting the brand.
Chanel will launch on the market Bleu (blue), a new fragrance for men, in late summer.
The perfume is named after a Chanel fragrance of the 1930s. Bleu de Chanel is a woody aromatic signed by in-house perfumer Jacques Polge.
The perfume has notes of citrus, peppermint, pink peppercorn, grapefruit, cedar, jasmine, ginger and sandalwood.
During the exhibition "Weekend Tourism", which takes place from 13 to 15 May in the City Theatre of Ruse, was held a fashion show of clothes and shoes for tourism and leisure.
In the fashion show participated models from Elit-D, model agency of Diana Poptoneva, who presented garments of Kappa, Puma, Hi-TEC and other fashion brands.
Karl Lagerfeld presented in St. Tropez his new cruise collection for Chanel on a fashion show yesterday, to a crowd including Vanessa Paradis, Anna Mouglalis, Diane Kruger, Georgia May Jagger, Leigh Lezark and Andre Leon Talley.
This time the legendary fashion brand, known for its elegant and classic clothes, surprised everyone with an atypical collection for 2010-2011. The models were casual, designed for lovers of hot days and sea cruises.
Pop singer Britney Spearshas ventured into fashion designing.
The singer, who is currently the face of the US fashion brand Candie’s, has created her own range for the same.
The “Toxic” hitmaker has expanded her deal with Candie’s to include designing her own pieces for a limited edition collection.
Under the motto "For some, fashion is a religion", on March 26 VIP Fashion Group Agency and Mall Varna hosted a spectacular spring fashion show in the chic atmosphere of the most modern entertainment center in Varna – Playground in Mall Varna. The host of the show was the actor Simeon Lyutakov.
More than 25 fashion brands presented for the first time in Bulgaria part of their latest Spring-Summer 2010 collections.
Fabrics predisposing to gentleness and freshness of the silhouettes, elegance in design and appliqués – that are briefly the trends in children's fashion for the Spring-Summer season 2010 from the French fashion labels 3 Pommes, Jean Bourget and Absorba
Leading place in the girls' fashion take tunics, dresses, blouses with flowers and appliqués and skirts with veils.
Welcome spring with the new seasonal collection from smog and amisu by New Yorker!
Be it on walks through nature that has burst into bloom, meeting up with your closest friends in your favourite cafés, or when dancing the night away - both of these brands offer young men and women the right outfit for any occasion.
From 9th to 11th March 2010 in Burgos, Spain will be held the XIIth edition of Castilla and Leon fashion week.
Collections womens, mens and children's clothes, underwear and swim wear, shoes and accessories for Spring/Summer 2010/2011 will be presenter by fashion brands and designers from Castilla and Leon, among which Maria Lafuente, Amaya Arzuaga, Esther Noriega, Ion Fiz, Nalia, Angel Iglesias, Javier Vicente, Anton & Moda, ORY, Teleno, Intima Farae, Evelyn, Lizetta etc.
Along with the fashion shows there is a commercial area, where the visitors and traders can see the collections closely, meet the designers and the managers of the fashion houses and make orders.
Georgia May Jagger is the new face of Versace’s spring-summer 2010 advertising campaign. The daughter of Mick Jagger and Jerry Hall recreates the image of contemporary Bridget Bardot in front of the camera of Mario Testino.
The 17-year-old Georgia has received Model of the Year at 2009’s British Fashion Awards. She was noticed by Donatella Versace, who admits: "She is smart, she has a strong personality, she is beautiful and full of energy".
In Duesseldorf, Germany began the fashion fair Collections Premieres Duesseldorf (CPD) and it will take place from 7th to 9th February.
Start your voyage of discovery into the world of fashion with over 1,010 collections and 22 fashion shows: Sparkling diversity, extensive choice, talented young designers. The 2010/11 Winter season in all its exciting facets.
Discover international collections and new labels from Great Britain, Germany, Austria, Poland, Finland, the Netherlands, Macedonia, Greece, Italy, Turkey, Ireland, Switzerland, Russia, the USA and many others.
The world-famous French fashion brand for male beach wear Vilebrequin opened its long-awaited first luxury boutique in Bulgaria.
The official guests and fans of the brand gathered in the“Marina Dinevi” yacht bay in the Sveti Vlas resort for a stylish party in the spirit of Saint Tropez.
In a refined atmosphere and the music of a saxophone the guest were sipping shiny champagne in combination with unconventional food specialties. To honor the great opening came Katia Duneva, business woman Petia Staevska, Planet TV's anchor Simona Pyrvanova, Dr. Rumiana Marinova – Mrs Globe, singer AnnG and three of the most handsome men in Bulgaria- Nedelcho Todorov, Ali Aliev and Lychezar Ivanov.