The art to create beauty

The line of Ariston S for the Autumn-Winter season inspires with comfort, aesthetics and quality, which easily shape the wardrobe of the business woman. The collection presents details with soft outlines, prints, stripes, nets with and without embroidery, adapted with style and sensual detachment in order to suit the woman that is in love with Ariston S. The patterns are modern and stylish, the fabrics - for perfectionists.

The colours blend from black to white through beige and brown, some models shine in shades of red, pink, lilac and olive green.

Children`s fashion from Spain for summer 2009

At the ninth edition of Castilla y Leon Fashion Week, that took place in Burgos, Spain from 7 to 9 October, two companies presented children`s garments. Rojatex showed a collection in bright colors - yellow, orange, green, blue and white. The stage where the boys and girls defiled was decorated in the same colors and patterns.

Trasluz presented one collection in red, black and white. The little beauties showed with much refinement stylish children`s dresses, their vision was complemented by pearl necklaces, coronets and ribbons.

Fashion trends in womens tights and socks

The fashion collection of tights and socks of Primavera Inernational – Made in Italy 08/09 is created to complete the vision of the ladies with style. The fashion trends in the colours of the tights and socks are black, brown, gray, ecru, cobalt.

Official importer and representative in Bulgaria is Grazia Ltd.

The tights and socks of Primavera Inernational – Made in Italy are a necessary addition for women that want to look beautiful. You will recognize them by the brand.

Originality, innovation and mood at Castilla y León Fashion Week

From 7 to 9 October the Ninth Regional Castilla y Leon Fashion Week took place in Burgos to present a three-day show of the spring-summer collections for 2009, designed by more than 32 regional companies and designers. They were preliminary chosen by a jury of experts. The presented models were very original, interesting and fresh. The collections included womens and mens ready-to-wear and formal garments, babies and children`s clothes, underwear and swimwear, accessories, shoes and jewelry.

Eight previous editions of Castilla y Leon Fashion Week show that the event has grown to become a professional modelling show with a national and international flavour that is comparable to other great fashion festivals in Spain, such as Madrid and Barcelona Fashion Weeks.

London Fashion Weekend - the hit in the fashion calendar of Great Britain

On 24th September started one of the most prestigious fashion events in Great Britain - LONDON FASHION WEEKEND. The mega show takes place at the National History Museum in South Kensington and will continue until 28th September.

LONDON FASHION WEEKEND is the hit in the fashion calendar of Great Britain, where 150 fashion designers and experts on beauty present their key looks for Autumn-Winter 2008/2009.

All experts are at the opinion that this is the most stylish season of LONDON FASHION WEEKEND until now.

Fashion trends in coats for Autumn-Winter 2008/2009

For Autumn-Winter Bulgarian fashion houses offer a big variety of colors and models of coats that are in accordance with the world fashion trends for the season. The black is seen rarely, the trendy colors are red, blue, lilac, fuxia, green and white, that remind of the summer and create elegant look and spirit. The coats are garnished with embroideries and flowers, outer seams, attractive collars and sleeves that create a fresh appearance. Some models look like dresses with many inverted pleats and frills on the sleeves.

The lengths of the coats vary from about the waist to the knee. The belt is almost obligatory accessory for the outerwear this season.

Castilla y León Fashion Week

Castilla y León Fashion Week (Semana de la Moda de Castilla y León) will gather Spanish and International agents, importers, wholesalers and journalists from the fashion industry on 7th-9th October 2008 in Burgos, Spain. The most innovative designers, together with experienced fashion firms, will take part in both the Fashion Catwalk and the Show Room, where you can test the quality and design of these companies. This is the third major fashion event taking place in Spain twice a year.

The range of designs that the event will cover includes Womenswear, Lingerie & Swimwear, Childrens clothing, Bridalwear, Cocktail and Evening Wear, Accessories, Leather Clothing, Men’s Wear.

Bulgarian presented her collection at Oslo Fashion week

Ivelina Dagsvold was born in Stara Zagora, she is 32 years old. From seven years she lives in Norway. She graduated the Plovdiv university, in Bulgaria she worked as a journalist. She went in Norway to realize her dream to study fashion design. In Oslo she studied Art and design at Oslo university college. She participated in different fashion contests, but her first professional presentation is at Oslo fashion week. After she sent sketches she was approved, from May to 10 August she worked on her collection. The brand name that she launched is "nÅrsk". That means "norvegian". The interesting thing is that the word is written wrong, the correct is "norsk".

Debut of a young Bulgarian fashion label at an exhibition in the UK

Margin London is one of the prestigeous fashion festivals in Great Britain (other two are PURE and THE PARCK). It is an international exhibition for street fashion featuring young labels. It takes place twice a year - in February and in August. Brands like American Apparel and Converse have participated in it, in this edition participated the unique watches Nooka Watches, which are very popular now in the USA.

For the first time in this edition a new section was opened SELVAGE LONDON. It is specially for brands, presenting denim collections. Mystic Bulgaria is one of the four brands, chosen to advertise in this section.

If you want to be dresses originally and non standard

If you want to be dresses originally and non standard you can select boutique hand knitted garments. Made of natural materials like cotton, linen and silk, they will also provide to you the necessary comfort.

In its collection for summer 2008 fashion house IvMan from Ruse included hand knitted mini dresses in different variations. The designer Alexandrina Todorova selected the trendy yellow, stylish red, classic black and fresh gray-blue colours for the models.

Bulgarian Ekaterina Duneva - third on a world beauty contest

Ekaterina Duneva - Mrs. Bulgaria World 2007 became fifth on the world beauty contest Mrs. United Nations International 2008. The first place took the American Angelique Harville, second is Alet Wenter – Mrs. United Nation South Africa.

The strong will for winning, the exceptional preparation and self discipline of our beauty brought her to the successful finals of the prestigious contest. „I feel very happy. Although the American was tolerated all the time, I am proud to have won the fifth place and presented Bulgaria to the world with dignity! I thank all that supported me all the time!” – shared Katia after the contest.

"Express yourselff" with Markam Fashion

More than 2000 brands from all over the world take part in this largest show in Europe, which takes place on 27 – 29 July. MARKAM FASHION is once again the only Bulgarian brand to have been selected to participate in the trend show at the fashion fair. MARKAM FASHION opens the theme URBAN REMIX.

Once a short list had been selected by the German Association of Fashion and Textile Designers by the end of May this year, ?ARKAM FASHION was invited to make a presentation at two of the themes for the trend show, and those were URBAN REMIX and ARTY JET SET, among only ten brands selected to present their concepts for Spring & Summer 2009. This trend show is to take place at the Fashion theatre, at Pavilion no. 11, and the event is due to happen twice a day, in the course of the show.

Markam Fashion opened its first franchising shop in Romania

Markam Fashion opened its first franchising shop on the 25.06.08 in Romania. The sales point is located at the brand new 4**** hotel, Rin Grand Hotel, in Bucharest. The hotel offers to the business guests of the Romanian capital 1 600 rooms, large Congress center, and Shopping Galleria. The excellent quality of the garments and the international recognition of the brand name made Markam Fashion a winner among the serious competitors for this prestigious commercial place. The professional committee selected the collections of Markam Fashion as the proper ones for the VIP clients of the hotel.

A photo session of Kristina Dimitrova for Sloggi was broadcasted live

Bulgarian Kristina Dimitrova, who is the first winner in the competition “Show me your Sloggi”, attracted again the world attention. On 12th of June 2008 all users of the site www.sloggi.com could watch live interactive photo session with the participation of our girl. The man winner Andrey Andrey (24) from Romania also participated. With this original online event the leader in the producing of underwear Sloggi gave start to the new campaign for the search of the most beautiful man and woman bottom in the world – “Show me your Sloggi 2008”.

The cult British man Ray Kuks was at the interactive photo session as well. The users also saw interviews with the team and cinema movies of different participants.

Bulgarian designer participated in Barcelona Bridal Week

From 30 May until 1 June in Barcelona took place one of the biggest exhibitions of bridal fashion in Europe – Barcelona Bridal Week. At this shiny and very attractive event every year participate the most prestigious Spanish companies as well as world known designers from all over the world. This year among them were Pronovias, Rosa Clara and Hanibal Laguna.

For the first time a Bulgarian designer was invited to participate in this exhibition. Virginia Zdravkova had the honor and pleasure to present her nice dresses in Barcelona.

French fashion designer Yves Saint Laurent died

The greatest contemporary fashion dictator Yves Saint Laurent died in Paris on 1 June 2008 in Paris at the age of 71. After his death the high fashion will not be the same ... For many years he designed clothes that reflected women`s changing role in society, he dressed women in trousers and smokings. He managed to create an epoch of high style - a noble continuation of Coco Chanel, Christian Dior and Cristobal Balenciaga. He really managed to turn the history of apparel in history of the art! The Little Prince of French fashion is not among the living any more, but his million admirers will be with Yves Saint Laurent forever.

Italian designers brought Sicily in Sofia

Young Italian designers visited Bulgaria and presented their author collections. Marko Morreale, Valentina Sciumé, Patermo, Michelle Bono and Luisa Luparello transfered the guests of the fashion show in an exotic sicilian atmosphere.

The garments of the young stylists are with plain and fairy lines, blending colours and stamps. Corals, precious stones, gold, silver are combined with chiffon, jersey and silk. Strong colour contrasts and stamps interweave, giving life of colourful, geometry and art motives.

Bobo Zander Jeans – the excessive ease of Being

This summer Bobo Zander Jeans will be a combination of modern and street fashion style. There are nuances of extravagance in some models suitable both to everyday use as well as to the office or leisure. Light, airy and free - they are fine and perfectly made.

Clothes are vital and beautiful, inspiring and charging. Bobo Zander Jeans models bring a rich and exciting variety of combinations of sports and feminine elements typical for that brand. Materials, textile designs and patterns as well as the high quality of used fabrics and fine details bring a completely modern outlook.

Bulgarian top models presented the yacht CIGARETTE in Romania

The Bulgarian top models Petya Velikova and the blond pearl Diana Todorova jewelled the queen of yachts CIGARETTE presented on the 3rd yacht show held in the neighbour Romania.

The fine yachts and motor boats made all over the Europe shone in the sun on the very square among the stately buildings and just in front of the Chaushesku`s palace.

CIGARETTE is a yacht presented by the Bulgarian company Yachtpoint. This model attracted all visitors` attention with its gleaming red colour but much more with the beautiful leggy girls conquering the yacht board with graceful step.

Kwiat chose its star in "Become a face of Kwiat" competition

Gea Antonova (age 18) from Sofia is the new winner of „Become a face of Kwiat” competition. She gained the opportunity to take photo session with the newest glass models of Kwiat 2008 collection. She also gained a money prize and „Kwiat Exclusive” sunglasses from the newest 2008 collection.

The jury awarded the second place to Dimitar Stoyanov (age 18) from Sofia. He also gained glasses, model „Kwiat Limited Edition” from the newest 2008 collection. The third place was taken by Anna Ivanova (age 21) from Sofia who gained „Kwiat” sunglasses too. Elena Nosikova (age 18) from Asenovgrad was awarded with the special prize - „Kwiat” sunglasses.

Virginia Zdravkova is invited to be the official designer of the Bulgarian finalists for Eurovision Song Contest in Belgrade

The performers of the hit song „DJ, Take Me Away”, Deep Zone Project and Balthazar trusted completely Virginia Zdravkova in the development of their scene costumes. They will present our country in the Eurovision Song Contest 2008 that will take place in Belgrade on 24 May.

The spectators chose the most original song and it requires modern and extravagant styling.

After the designer took after the style of the leader of "Evro BG Vizia" Aksinia the National television decided to trust her on the looks of the group for the finals in Serbia.

Ana Beatriz Barros - "You should be professional because the business is not a joke it is a real job"

Complete Name: Ana Beatriz Barros
Age: 25
Place of birth: Itabira, Minas Gerais, Brazil

- How did you start your career as a model?
Classic story, I was walking down the beach with my sister when a model scout approached me and then everything started to happen.

- How were you chosen to be next to Diego to be the first face of the European brand Red Oak?
Because the brand and the photographer chose me!

Iren Onteva and other top models on a yacht show!

SOFIA YACHT SHOW is the first yacht exhibition in Sofia. All fans of the sea and water sports as well as many businessmen looked at the exhibited yachts with undisguised pleasure, especially CIGARETTE 38 TOP GUN and CIGARET??-39 TOP GUN Unlimited, presented by Yachtpoint.

As for the yacht equipment and furnishing, the dynamic design, vanguard shapes and bold colours dominate there. One of the most famous visitors of the show were Slavi Trifonov, Levon Hampartsumyan, Evgenia and Nikolay Banevi.

But... is there any yacht without beautiful women?

Femininity, temper and endless pleasure in the new collection of Romantika Fashion

Femininity, chic, provocation and passion emanates the newest collection of designer Sofia Borisova for Romantika Fashion. ALLEGRA 2008/2009 is full of life, spirit and endless pleasure. It represents the balance between beauty and comfort, elegance and sex appeal. Inspired from the magic of tender fabrics, the designer combines them with fine laces, hand bordered with Swarovski crystals.

Designer Sofia Borisova takes as a starting point for the creation of the models in collection ALLEGRA the desire of every woman to dream and create memories. The collection has two themes - formal and bridal outfits.

Collection formal and boutique garments "Leticia by Charlino" 2008

On 27 February in the restaurant of hotel "Charlino plaza" in Ruse the young designer Parvoleta Chavdarova - Leticiapresented her newest collection formal and boutique garments "Leticia by Charlino" 2008. The designer offers interesting colour suggestions. More sensual, romatic and colourful than ever will look every woman in Leticia`s garments. The garments in the collection have original details and accents - unusually high waist, richly decorated necklines, decorative ribbons, hand sewn stones. The materials of the dresses are organza, silk, taffeta, satin. The colours are various - green, orange, lilac and red, metal silver glows and the classic black.

The collection was presented by the top models Iren Onteva, Tedi Velinova, Rosica Chernogorova, Nikol Stankulova, Eva Kikerzova, Diana Todorova, Rumi Peeva.

Markam fashion walked like “The Queen`s warrior” at the CPD trend show in Dusseldorf

Markam Fashion was selected to take part among other 9 companies at the CPD Trend show in Düsseldorf from the 10th of February till the 12th of February 2008. The catwalk show had 2 editions every day at the Fashion theater during the International Fashion Fair in Germany.

More than 2000 exhibitors from all over the world were presented at the fair. Markam Fashion was the only Bulgarian brand name singled out for the catwalk.

Radost – The new inspiration of a’s fashion for living

The beautiful face of the TV fashion show „Mirrors“, namely Radost, became a face of the fashion brand A’S FASHION FOR LIVING. She will hold this position for the time of the forthcoming spring-summer season. She already took a special photo session for the famous fashion house. The place was not accidentally chosen. The show-room of Mmobili in Sofia was temporary turned into a TV studio.

„We chose Radost because she always sends positive message with her bright and lively look. This way she perfectly transfers the meaning of our main advertising message“, said the company representative.

MARKAM FASHION started to present the Autumn/Winter 2008/09 collection

Markam Fashion offers for Autumn/ Winter 2008/09 a collection "Look at yourself" of 3 lines: City; In focus, and Exclusive.

"Almanac of Bulgarian fashion 2008": Christmas charity and holiday mood

On 19 December 2007 took place the charitable premiere of "Almanac of Bulgarian fashion 2008" under the patronage of the first lady Ms. Zorka Parvanova. Author of the almanac is prof. Lubomir Stoykov, chairman of the Academy of fashion.

The event was held in Boyana residence. In an auction were sold the first four copies of the book – officially numbered and signed by the author.

Glamorous collection of "my Lady" and "Pronovias", Maria Nedkova and "Miro", "Kwiat" and "Triumph", students from the National academy of art, "Bipone" (Vienna) and Alya Milusheva - "Astella Atelier".

Markam Fashion sets up its own monobrand shop chain in Romania

Markam Fashion singed on the 15.12.2007 a franchising agreement with “Eurtrop Consulting” from Bucharest. The Romanian company will open up in 2008 2 monobrand shops of Markam. The first one will be Galleria Mall in Buzau and the second one – mall Berceni in Bucharest. Two more shops will be operating as from 2009 in Bucharest and one in Brashou.

Maria Nedkova showed modern business garments

Fashion house "Anna Maria" with designer Maria Nedkova presented its newest collection autumn-winter 2007-2008 in the Central military club.

The collection comprises of 60 garments, divided in 7 themes. The silhouette of the clothes follows the line of the body. The style is business, however decorated with original details and accents. Shortening the proportions is characteristic of the garments in the collection. The waist is higher - a trend for the season. In the bottom part the silhouette is layered. The trousers are long, type "cigarette" or volume. Most of the jackets are taken in at the waist, some models are with a straight silhouette and with a length to the waist.

Virginia Zdravkova creates for the second time collecion "Lavazza"

Virginia Zdravkova, two times winner of "Golden Needle" award of the Academy of fashion, for the second time creates collection "Lavazza". The magnificent event will take place on 4 December 2007 in Kempinski Hotel Zografski.

For the tenth year the company "Sofstock" - representative of coffee "Lavazza" in Bulgaria gives a chance to a Bulgarian designer to create a collection, inspired by the newest advertising campaign of the Italian aromatic drink. The main slogan is "The greatest expresso experience".

Paolina Racheva presents Bulgaria at Miss World 2007

Paolina is 19 years old. She grew up in the town of Ruse, known for its 19th & 20th century Neo-Baroque and Neo-Rococo architecture. It is also a significant Bulgarian river port.

She is currently studying economics and management, her ambition is to be an excellent manager. Paolina enjoys reading, cinema, volleyball, modern ballet, traditional Bulgarian dancing (she won a regional dance competition) and listening to all music from traditional to disco and R’n’B. Her motto is: “The secret of the success is in the perseverance to the aim”.

Eva Herzigova and Caroline Gruosi-Scheufele opened the first boutique of Chopard in Sofia

On 30 November 2007 the supermodel Eva Herzigova and the co-owner and vice presidents of Chopard – Mrs. Caroline Gruosi-Scheufele opened the first luxury shop of the brand in Bulgaria. That is the 103-rd boutique in Chopard in the world and the first in Eastern Europe.

The official ceremony took place at 15:30 p.m. in the boutique at 12 Narodno Sabranie Square. The event was celebrated with Dom Perignon. Eva Herzigova has been a face of Dom Perignon Rose, whose photosession was shot personally by Carl Lagerfeld. The shop offers a wide range of products - jewelry, watches and different accessories in a large price range, so that all admirers of lux can touch the world of Chopard.

Passion collection - Disarming charm!

The coming graduation season will be unlike any other. It has so far exceeded our boldest expectations and now, half a year before the graduation emotions have reached their peak, I can firmly declare that the graduation fashion campaign has reached its summit. This year our Fashion Psychology Department has designed over 26 models based on girls’ features, which were able to surprise even me in my capacity of Lead Designer of the fashion brand.

If you think, we have once again chosen some exotic and adventurous place for our photo session, you are wrong this time! I have called this collection a “jewelry collection”. It took us more than a year to develop the psychological profiles and design each single dress, to design the new outlines and, literally speaking, encrust the dresses with all stones and crystals with surgical accuracy with each millimeter of them reflected in our design schemes.

Diamond jewelry online - now in Bulgaria!

Buying a wedding ring is a unique moment in everyone's life. It precedes the eternal commitment, it is a symbol of joint life and common future. It is the beautiful beginning. It is a tradition, and tradition requires that the engagement ring has at least one diamond. In this way it becomes a jewel that is handed over from generation to generation. The engagement and wedding rings are the jewels that are most important for every woman, since she wears them on her hand all the time.

Diamond jewelry is already offered online in the boutique "Fifth avenue", the choice of carats, colours and prices is unlimited.

New issue of Bulka magazine Winter 07/08

What are te hot trends for the season in bridal fashion - you can find the answers in the new issue of Bulka magazine - already on the market in Bulgaria! In it you will also find fashion offers of Bulgarian and foreign designers, practical advices for the choice of a dress, accessories and jewelry. You will learn how to turn the flaws of your figure in advantages, how to dress if you are a bride's maid ormother-in-law? What is the bride according to Sonia Rykiel & Jean Poul Gaultier, presented with collections from Pret-a-porter Paris, October 2007 and how Dior retells the story of Cinderella?

The cosmetic suggestions in the issue accentuate on 13 fatal fragrances and the latest news in make up.

The model Maria Radeva is among the four finalists at a pageant in Las Vegas

The Bulgarian beauty Maria Radeva has reached the final stage of the Image Model 2007 pageant, held in Las Vegas. She has to eliminate only three rivals to grab the title.

One girl is to leave the contest every week after the results of an on-line voting are announced.

The last two models are to face each other in a direct battle in a TV show.

The top model Hristina Hlebarova sits for Simon

Atelier SIMON shot its newest photo session with the top model Hristina Hlebarova, well known from the covers of various fashion magazines. The model, engaged by the Italian fashion agency Elite Model and often travelling between Milano, Athens and Sofia, stopped in her country to shoot the photo session for the prestigeous brand SIMON, standing in front of the camera of photographer Dilyana Florentin.

The photo session includes a part of the new collection formal and wedding outfits, which will be presented on a fashion show of the brand in January 2008.

Shoe boutique "Opinions" was opened in Sofia

On 23.11.2007 the company “Opinions” officially opened its representative boutique for high fashion shoes on 4 Vitosha Blvd. in Sofia. The brand is owned by one of the biggest chains for wholesale and retail of sport and fashion goods in the region of Eastern Europe. It owns more than 80 stores, in which are sold and distributed famous brands like: Kenzo, Rodolfo Zengarini, Alessandro Dell’Acqua, Iceberg, Byblos, Shy, Frankie Morello, Calvin Klein etc.

“Opinions“ concentrates its interest on elegant and brave people. The main aim is to attract people, who participate in large events all over the world, who like to travel, leaders of public opinion, who create standards.

Neti inspired the creative director of Master Italia

Neti inspired the creativе director of Master Italia Gianpaolo Smania in his work on the winter catalogue of the collection hats ATLANTIS and KEYONE. You can see some of them below. The charming actress will sing in English the song of ATLANTIS, which her husband Doni writes specially for the brand. The Bulgarian premiere of the song is expected very soon.

You can also choose your ATLANTIS at: www.shapki.com

Miro and Beloslava perform live at Ariston S fashion show

On the evening of 19 November, Grand Hotel Bulgaria hosted the presentation of Ariston S’s Fall/Winter 2007 collection. The oval salon of the hotel barely seated all guests, who gathered to see the stylish fashion show.

The VIP guests were shown the Fall/Winter collection in the most elegant way with a nice, refined style. It is worth mentioning that this is the first fashion show ever in Bulgaria to include live performances by guest artists. Miro from "KariZma" opened the show with a pre-premiere of his new single "Call On Me". While the top models were presenting the collection, the audience could hear for the first time the remix of "Sometime Before".

The designer Alexandra Milusheva is Mrs. Bulgaria 2007

Mrs. Bulgaria 2007 is the designer Alexandra Milusheva Dimitrova. The beauty is a creative director of fashion boutique Astella Atelier. She is 27 years old and is happily married and has a daughter Vanessa - one year and nine months old. Vanessa supported her mother loudly during the show. Alexandra Milusheva was selected to be a face of two from the media partners of the event Grazia magazine and Standart newspaper. She will present our country on the biggest pageant for married women Mrs. World 2008.

The first runner up of Mrs. Bulgaria is Janeta Ivanova from Sofia. She is 27 years old and is recently married (9 months ago).

Famous persons participated in the initiative "Give a dream"

On 20 Noveber 2007 in Grand Hotel Sofia, Sofia hall, in the eve of the Day of the christian family, took place the charity initiative "Give a dream". During the event on an unique charity auction were gathered 30 000 lv. for the future and present children in Bulgaria.

Their personal belongings bestowed for the cause famous persons. Among the objects of the stars were announced a dog of the mayor of Sofia - Mr. Boyko Borisov and a dress and boots of Lili Ivanova. Their objects also gave Vasil Naydenov, Veneta Raykova, Gala, Dimitar Berbatov, Borislav Mihaylov, Dimitar Rachkov, Vasil Vasilev - Zuek, Doni, Orlin Goranov, Kateto Evro, Beloslava, Yuliana Doncheva, Ivan Balsamadjiev, Martina Vachkova, Natalia Simeonova, Jeny Jivkova, Morgan Freeman, Antonio Banderas and other.

Nicole shot a stunning holiday photo session

The stunning model stood in front of the lens of the photographer Velislava Kaymakanova, in order to shoot the most glamorous photosession for the season.

Dressed only in an exquisite coat from the collection Apolo Royal - with fur from lynx and fox, showered with Swarovski stones, Nicole perfectly played the role of a contemporary princess.

„I feel wonderful in this dress - shared the beauty during the photo session - Like a very special woman!”

Eva Herzigova will arrive in Sofia

On 30 November 2007 especially for the opening of the first boutique of Chopard in Bulgaria will arrive the supermodel Eva Herzigova, face of the company. The famous model will arrive together with one of the co-owners and vice presidents of Chopard – Mrs. Caroline Gruosi-Scheufele. The two ladies will open the new boutique, which is the 101st in the world and the only one in Eastern Europe.

The celebrities arrive by invitation of E & S Watches and Jewellery – the company that represents Chopard in Bulgaria. They have prepared a schedule for the special guests, including a visit to the most important cultural and historical sights in Sofia and the most attractive night clubs.

“Traveller” collection - Ultimate adventurous spirit autumn/winter 2007-2008

It took us approximately 80 hours to shoot our new collection Autumn/Winter 2007-2008 and you have to believe me that each minute of the largest “labour party” in our company history is worthwhile. It had a striking influence on the entire team and Desislava Dencheva, our fashion face, posed seductively in front of the best photographer’s camera in Bulgaria, namely Encho Naydenov. A Russian fishing vessel, an ancient submarine, deserted beaches and specially constructed wooden halls are some of the scenery to which our image makers relied on for the new season. Today I would like to present the tendencies that we the designers working for GALINEL fashion line will follow this season.

Albena Alexandrova chained ladies in beauty

“Chained in beauty” is the newest collection of the designer Albena Alexandrova for “Roshavata garga”.

The three times winner of the award “Golden Needle” of the Academy of fashion admits that the presentation of the models is a protest againts the unification of the luxury collection. The main concept of the creative stylist is that in the century of the Matrix everyone must have its "finger print".

Springfield in “Isolator”

Springfield presented in an original way its new collection men's and women's garments for autumn/winter 2007/2008 in the renovated gallery in Sofia “Rayko Alexiev”. The models came out of a big construction. On a completely white background were presented for the first time in our country the clothes of the spanish brand, that is sold in 600 stores around the world.

Both collections are distinguished by careless, youth style, comfort and quality materials, characteristic of Springfield.

Little black dress – lets break the prejudice!

Everyone heard about it – „the little black dress” – example for style and elegance. Since the time of Coco Chanel until now it can be found in the wardrobe of every second woman and that is not accidental...

I would like to talk about a different silhouette of the „black dress” – the provocative! Chanel's evening dress was presented for the first time in 1926. How does it look at that time? Very simple: with oval neckline and long narrow sleeves.