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Little black dress – lets break the prejudice!

Little black dress – lets break the prejudice!


Everyone heard about it – „the little black dress” – example for style and elegance. Since the time of Coco Chanel until now it can be found in the wardrobe of every second woman and that is not accidental...

I would like to talk about a different silhouette of the „black dress” – the provocative! Chanel's evening dress was presented for the first time in 1926. How does it look at that time? Very simple: with oval neckline and long narrow sleeves.

Elena from Big Brother 2 presents her fashion collection „Pieces of love”

Elena from Big Brother 2 presents her fashion collection „Pieces of love”


Elena Georgieva, known as Elena from Big Brother 2, presents her first collection with a fashion performance in the National Theater. The unusual fashion show, named „Pieces of love”, is performed by „Arabesk” ballet. Director is Boris Pankin. The music is by Doors, and the script is a love story.

It took more than a year to the designer to prepare her first collection with the brand of the fashion studio „EGG”. Elena's dream to work in the field of fashion came true.

Spring collection Uptown Girls of Astella Atelier

Spring collection Uptown Girls of Astella Atelier

The new collection of Astella Atelier with designer and artistic creator Alya Milusheva presents the dynamic world of the city beautiful, exquisite and brash young girls, who live their dreams and know how to have fun.

The trends in the collection exist to recreate the phenomenon Uptown Girls. Classy and stylish they walk through the city streets and bring the feeling of beauty, dynamics and a lot of temper.

The Bulgarian Kristina is with the world's hottest bottom

The Bulgarian Kristina is with the world's hottest bottom

The Bulgarian Kristina Dimitrova (19 years from Sofia) won the prize of 10 000 euro, one year advertising contract with the world famous company for underwear"Triumph" and will present the brand Sloggi, as well as insurance of her bottom. That happened on 31 October 2007 in Munchen at the world finals on the competition “Show me your sloggi”.

Our girl grabbed the title in a very challenged outstrip. The hottest men's bottom belongs to the romanian Andrey Andrey, who is 26 years old and is a professional model. To the media Kristina shared: “I am proud that I am Bulgarian. I thank to my family for the unreserved support and belief in me”.

Exhibition presents the Balkan textile industry

Exhibition presents the Balkan textile industry

The fifth Balkan Apparel and Textile Exhibition BGate – 2007 was opened with welcome addresses by official guests from the county and abroad. The event was honored with a welcome address by Bulgaria’s Prime Minister Mr Sergey Stanishev and Minister of Labour and Social Policy Mrs Emiliya Maslarova. Welcome address was also delivered by Deputy Minister of Economics and Energetics Mr Luchezar Borisov and Germany’s ambassador H. E. Mr Michael Geier. Thanks to the guests and the exhibitors were expressed by Mrs Valeria Zhekova, chair of the steering committee of BAATRE, and Mr Ilko Ilkov, deputy chair of the steering committee of BAATRE too. Greetings to the Bulgarian traders and producers were given by Mr Giovani Robba, chair of the Italian Apparel and Textile Association.

Felix Dasilva: creativity and dazzling exposition in fashion photography

Felix Dasilva: creativity and dazzling exposition in fashion photography

Felix Dasilva was born in Tel Aviv, Israel in 3 April, 1971. The son of American father from New York and a Brazilian mother from Rio de Janeiro. His father was a corporate lawyer and associate for a Wall Street big law firm and his mother a psychiatrist.

He was born the youngest of 4 siblings. Two older sisters and one brother. Felix travelled a lot with his family during his childhood. Later during his education in the boarding school near Lausanne in the French side of Switzerland he travelled every summer with friends to Africa, Asia or South America. He also explored Alaska and the South Pole so he became a real world traveller at teenage.

How much will you pay for a perfume ?

How much will you pay for a perfume ?

I think no matter in wich country you live and what is the price level there, the normal customer will pay for a perfume not more than $100, and even much less than that.

However there are people that would give much more, since the most expencive perfume in the world costs $84,000.

Markam conquers Brno

Markam conquers Brno


Markam Fashion was the only Bulgarian company among the 620 exhibitors from 24 countries, participating in the International fair Styl in Brno. Markam took part in the jubilee 30th run of the fairs at the end of August, showing the Spring 2008 collection.

The models of the chief designer Nikolay Buzov were rated as “exclusive” not only by the numerous clients, but by the organizers and partners as well.

Atelier Simon created a new line of jewellery

Atelier Simon created a new line of jewellery


In the salons of Atelier Simon are already in sale the jewellery of designer Gergana Simeonova, made by Swarovski crystals and precious metals.

The models are in accordance with the latest collection of bridal and formal garments, which can meet the requirements of the most demanding ladies.

Elegant and feminine during the summer with IvMan hand knitted garments

Elegant and feminine during the summer with IvMan hand knitted garments

Every woman, who wishes to look original and exquisite chooses boutique or unique clothes. An excellent choice are the fine hand knitted blouses.

At Fashion fiesta Albena 2007 the company from Rousse IvMan presented their collection boutique hand made knittwear for summer 2007. The combination of youth and love towards hand knitting make every garment, designed and produced by the IvMan team unique. The models are made of high quality yarns - cotton and silk, mainly in the modern for the season light colours. The natural materials ensure comfort in the hot summer days and evenings.

Tremendous applause for the catwalk show of Markam Fashion during the Fashion Premiere in Salzburg

Tremendous applause for the catwalk show of Markam Fashion during the Fashion Premiere in Salzburg

The premiere of the new Spring 2008 collection of MARKAM FASHION had an enormous success during the exhibition in Salzburg.

In the fashionable arena in the city of Mozart MARKAM FASHION participated for the first time and was the only Bulgarian company there.

The international audience gave a hearty welcome to the new fashion collection of MARKAM FASHION, which was appraised as highly successful.

Bulgarian Soirée

Bulgarian Soirée

Wouldn’t it be nice if savvy people could meet in chic, casual venues and experience the taste and tradition of other cultures?

An Exciting Evening at the Embassy of BulgariaProfessionals in the City, a Washington, DC-based organization with over 100,000 members, hosts a myriad of social events, from sunset kayaking to Carnaval 2008 in Rio de Janeiro, Brazil.

On July 27, Pros in the City hosted “An Exciting Evening at the Embassy of Bulgaria” in the Nation’s Capital (USA) at the Embassy of the Republic of Bulgaria. Guests were welcomed by a delightful embassy staff and ushered into a sizable room decorated with Bulgarian artifacts, where a buffet-style dinner of ethnic cuisine was tastefully presented.

Tremendous applause for the catwalk  show of Markam Fashion during the Fashion Premiere in Salzburg

Tremendous applause for the catwalk show of Markam Fashion during the Fashion Premiere in Salzburg

The premiere of the new Spring 2008 collection of MARKAM FASHION had an enormous success during the exhibition in Salzburg.

In the fashionable arena in the city of Mozart MARKAM FASHION participated for the first time and was the only Bulgarian company there.
Тhe international audience gave a hearty welcome to the new fashion collection of MARKAM FASHION, which was appraised as highly successful.

The international audience gave a hearty welcome to the new fashion collection of MARKAM FASHION, which was appraised as highly successful.

A new online magazine is born: Fashion Lifestyle Magazine

A new online magazine is born: Fashion Lifestyle Magazine

On 1 August 2007 was officially announced the start of the electronic magazine for fashion and lifestyle “Fashion Lifestyle Magazine”. Editor-in-chief is Assoc. prof. Dr. Lubomir Stoykov. The online magazine is published by the consultancy house "Ot igla do konetz" and Fashion.bg Ltd., the owner and publisher of the biggest Bulgarian fashion directory Fashion.BG managed by Mrs. Silvia Kabaivanova, who is the managing editor of the new editorial.

Show me your...

Show me your... "SLOGGI"!

“Sloggi” decided to make a quest for the worlds most beautiful bottom. The beginning of the competition in Bulgaria was announced at a press conference, where Mrs. Dora Black - General manager of "Triumph Bulgaria" declared the aims of the campaign.

The best male and female bottom in the world quest “Show me your sloggi” will win a cash prize of 10,000 euros each and a lucrative modelling contract, as well as an insurance for their bottoms.

In the start of the competition in Bulgaria took part the girls and boys from the “New X” ballet, who presented the newest autumn collection underwear and swimwear accompanied by the “Sloggi” song.

Stephan University - the French practical training for hairdresser styling comes in Bulgaria

Stephan University - the French practical training for hairdresser styling comes in Bulgaria


Stephan University will open doors in Sofia in October. The event will be promoted with an unique hairdresser show. One of the most famous Bulgarian hairdressesr Vasil Mihaylov will be the art manager of the school. His team will pass the special teacher training in France.

“Hair-do is a matter of style”. That's the motto of the French brand and it will be a daily-round for all the hair-dressers who will take part in the training.

Cveti Dilcheva - the top-model of Evromodels fashion agency became a reporter of the high-life TV show “Elit”

Cveti Dilcheva - the top-model of Evromodels fashion agency became a reporter of the high-life TV show “Elit”

The popular high life TV show "Elit" chose its new reporter, the beauty of Evromodels fashion agency Cveti Dilcheva.

She is known as a winner of the model competitions "Miss Retro Sofia" and Evromodels 2007 where she won the prize of the audience.

But Cveti is more popular as one of the finalists in Slavi Trifonov's TV show "Krasavicata i otlichnikat".

Elegant and beautiful with the new fashion collection of Atelier SIMON

Elegant and beautiful with the new fashion collection of Atelier SIMON

The newest collection of Atelier SIMON can meet the requirements of the most demanding ladies. Elegant line and perfect outline are the main characteristics of SIMON collections. But now there is more grace due to the usage of high-quality materials made by the most prestigious European factories.

More glamour, magnificence and chic bring the wealthy decorations with Swarovski crystals.

We look forward to see the new jewelery collection of fashion designer Gergana Simeonova which will be made by pearls and Swarovski crystals.

The Opera prima Anna Veleva will conquer the world stages with the exclusive clothes of MARKAM FASHION

The Opera prima Anna Veleva will conquer the world stages with the exclusive clothes of MARKAM FASHION

The thriving company MARKAM FASHION for lady’s clothing from Ruse, Bulgaria, recently offered a contract to Anna Veleva, who is the new Bulgarian sensation in America, Japan and Europe.

The design of dresses is created by Nikolay Buzov, a chief designer of MARKAM and the fabrics are pure silk, chiffon, laces and organza.

It is a special challenge for me and a great inspiration as well to draw the sketches, the projects of the stage vision of a woman, endowed with voice, beauty and charisma that charm”, shares Nikolay Buzov. For Anna I bring together CLASSIC and FASHION, EXQUISITENESS and POWER, VANITY AND SPIRIT!

Cat Deluxe At Night - more than a perfume

Cat Deluxe At Night - more than a perfume

Naomi Campbell introduced her new perfume Cat Deluxe at Night, the late night glamour version of 2006's Cat Deluxe.

Cat Deluxe at Night opens on a fruit cocktail of black currant, pear and exotic fruits, followed by cyclamen, peony, cotton blossom, precious woods and amber.

Naomi Campbell Cat Deluxe at Night is available in 30 and 50 ml Eau de Toilette, 30 ml Eau de Parfum and matching body products.

Markam fashion Hot Spot   Contracting  for Spring and Summer 2008 collections

Markam fashion Hot Spot Contracting for Spring and Summer 2008 collections

MARKAM FASHION will present its new lines of Spring 2008 collection at the fairs in Amsterdam (The Netherlands), Düsseldorf (Germany), Vienna (Austria), Salzburg (Austria), Brno (Czech Republic), Moscow (Russia), Sofia (Bulgaria).

MARKAM FASHION will show for the first time the Summer 2008 collection at the fairs in Moscow (Russa) 04.09 – 07.09.07 and Sofia (Bulgaria) 04.10 – 06.10.07.

MARKAM’s Hot Spots in contracting: indisputably superb quality for its clients and profitable relationship with its partners!

The most famous Bulgarian top models took part in “Forum Bulgarian Fashion 2007”

The most famous Bulgarian top models took part in “Forum Bulgarian Fashion 2007”

Forum Bulgarian Fashion 2007 traditionally was held in the resort St. Konstantin and Elena at the hotel complex “St. Elias”.

The most famous Bulgarian models as Magi Zhelyazkova, Tedi Velinova, Violeta Zdravkova, Jasmina from the Nova TV show “Deal or not”, Boryana Shehtova took part in the fashion show. All they have presented formal dresses, every-day apparel and swimwear of top fashion brands.

The famous top model Iren Onteva led the fashion show.

Fashion designer Alya Milusheva presents the collection

Fashion designer Alya Milusheva presents the collection "White Confession"

Fashion designer Alya Milusheva has told a fantastic bridal fairy-tale with her new VIP collection presented in Lozenetz residence on the last day of May.

The new collection „White Confession“ interprets a legend about love and the magic of the wedding dress. Every taken shot of a dress was matching to the look of model who had worn it. The wicked seductiveness of Magi, the charm of Aksinia, the subduing innocence of Dilyana, the graceful sex-appeal of Yulia and the tempting charm of Desi were revealed and confessed in the bridal beauty and brilliance.

Fresh summer fashion on the stage of bTV fashion show Mirrors

Fresh summer fashion on the stage of bTV fashion show Mirrors


The studio of the bTV fashion show "Mirrors" turned into a glorious stage where the most trendy solutions for this summer season were presented. They were designed by many and famous Bulgarian and foreign brands.

This fresh and colorful fashion show was a part of the "Golden needle" gala-eve held by the Bulgarian Fashion Academy.

In a couple of articles we will introduce you to some of the most interesting fashion trends.

 Bulgaria Was One of Europe’s Fastest Growing Apparel Producers in 2006

Bulgaria Was One of Europe’s Fastest Growing Apparel Producers in 2006

Bulgaria was one of Europe’s fastest growing apparel producers in 2006. However, most of the textile and apparel sector is in need of investment. There are a handful of modern manufacturers, many of whom are owned by foreign companies. But the vast majority of companies are small to medium sized enterprises which are already operating at full capacity. These firms face a number of obstacles to growth, most notably a lack of added value and a limited supply of short-term finance. Now that Bulgaria is a member of the EU, the industry faces a number of opportunities for development, spurred by: easier access to the EU, its largest export market; harmonised legislation with the EU; improved opportunities for training and networking; a fixed exchange rate against the euro; reductions in the grey economy, in working practices and in corruption; better availability of short-term finance for capacity expansion and modernisation of technology; improved attractiveness to potential investors; an increase in the number of jobs; and higher labour productivity.

"Galinel" held a "Gipsy wedding" fashion show on the stage of the Ancient Theatre

On the 31st of May “Galinel” Fashion House held a real “Gipsy wedding” on the stage of the Ancient Theatre. The elegant dresses of the Company’s new collection glittered against the background of the stage of the ancient ruins turned into a Gipsy camp for the show. The ovations went to the typical full-length Gipsy skirts presented by the top-models Iren Onteva and Violeta Zdravkova.

Golden flax, 100% tiger silk and over 200-year-old jewelry from Uzbekistan. “Batwing” tunics with hand-encrusted accessories filled with the Gipsy spirit of old times and short trousers with sports pockets reminiscent of adventures … “Gipsy” skirts, made of over 25 meters of 100% silk, catching the slightest possible puff of wind and elastic bodies, subsequently decorated with embroidery and elements of ancient times, executed in “absurd” color combinations – lilac and emerald, crimson and violet…

IXTYS dedicates collection “Faith” to the Bulgarian nurses in Libya

IXTYS dedicates collection “Faith” to the Bulgarian nurses in Libya

The collection consists of 15 models and it is resolved in the so modern for Autumn /Winter 2007-2008 graphic combination of black and white.

The main characteristic of "Faith" is the incorporation of the jewelry into the dresses. Accessory and garment become a whole.

The abundance of strings of beads aims to provoke the notion of an open old Bulgarian chest.

The embroidered crosses hung from the dresses express and underline the concept in a subtle contemporary way.

Golden Needle fashion Awards 2006 – prestigeous and unique

Golden Needle fashion Awards 2006 – prestigeous and unique

For the 13th time the Bulgarian Fashion Academy bestowed the prestigeous Golden needle awards 2006. The event was held on an official gala-eve where fashion and TV shook hands.

The ceremony was held at the studio of the popular bTV fashion show „Ogledala“ (Mirrors).

Albena Aleksandrova won for the 3rd time the Golden needle prize, awarded by the Bulgarian Fashion Academy. Such was the conclusion when the direct electronic voting of the 36 jury members was closed. Voting results were certified by notary Aksenia Monova.

Five boutiques in Viena ordered garments from MARKAM Fashion for Spring/Summer 2007

Five boutiques in Viena ordered garments from MARKAM Fashion for Spring/Summer 2007


At the exhibition that took place from 4 to 7 May, on which many world known companies participated, including Betty Barcley, Gerry Weber, Tom Tailor etc.

The orders include garments from the collection Spring/Summer 2007.

The production of fashion clothing under the brand of MARKAM starts in the beginning of 1990. Today the company is one of the biggest producers of high quality ladies’ wear in Bulgaria.

The business world of Diana Lirot

The business world of Diana Lirot

DIANA LIROT opened its new representative boutique at 82 Vitosha Blvd. in Sofia. The fashionable dictator Evgeni Minchev, the TV leader Desislava Banova, Mrs. World 2004 Rumiana Marinova, the TV leader of Labirinth Simona, the folk diva Andrea and many business ladies were guests of the event.

The suits of Diana Lirot were presented by the models from the BG Models agency.

DIANA LIROT is specialised in the manufacturing of suits for the business woman. It works with high quality materials and follows closely the fashion trends.

We invite you to the 2nd edition of “Moda Salonica”

We invite you to the 2nd edition of “Moda Salonica”


Leading companies, manufacturers and importers of ready-made clothes, accessories and faux bijoux participate in the largest fashion event in Salonica presenting their collections for Autumn - Winter 2007/2008.

Fashion News S.A. in cooperation with HELEXPO organizes the fair, with the support the Chamber of Small and Medium Sized Industries of Salonica.

This event provides immediate information of the fashion trends in women’s wear, men’s wear, and casual wear as long as the fashion trends for the accessories and faux-bijoux.

What is Haute Couture?

What is Haute Couture?

Haute couture refers to the designing, creating, and selling exclusive custom-made, high fashion women's clothes.

The term "haute couture" comes from the French language. Haute means "high" or "elegant", Couture means "sewing" or "dressmaking".

A business must be a member of the Syndical Chamber for Haute Couture in Paris, which is regulated by the French Department of Industry, in order to be called a haute couture house.

Originally referred to French fashion and in France, now the term Haute Couture is also used loosely to describe all high-fashion custom-fitted clothing.

Tiago Silva entered in the role of a fashion model

Tiago Silva entered in the role of a fashion model

The most expensive football player in Bulgaria - Tiago Silva from Brazil, who will play in the Italy next season, was the attraction in the show for the opening of the new shop Bobo Zander sport, situated in the prestigeous shopping center TZUM.

He entered the role of a model together with the girls from "Ogledala" and received the applause of the guests of the event.

The messages of “MARKAM FASHION” for season spring/summer 2008

The messages of “MARKAM FASHION” for season spring/summer 2008

The messages of “MARKAM FASHION” for season spring/summer 2008 are already clear!

Perfect clarity of the line, modern, dynamic silhouette, minimalism and exact aesthetic measure in detail!

Inspired by antiquity, dresses are major accent for this season. They come with different silhouettes, strongly draped, asymmetric, in "A" and "H" lines.

The colours and fabrics are refined, clean and raised, like the sparkling colour of champagne with the aroma of REAL TRIUMPH.

Five of the most wanted Bulgarian women defiled with dresses, inspired by the five-star AVON cosmetics

Five of the most wanted Bulgarian women defiled with dresses, inspired by the five-star AVON cosmetics

Five of the most wanted Bulgarian women awarded with the prize "Miss" have presented the unique collection of AvonStyle. The collection was dedicated to the newest five-star Avon cosmetics.

The winners of Miss Bulgaria, Miss Universe and Miss Europe who took part at the fashion show were: Tanya Karabelova, Rositsa Ivanova and Yulia Yurevich. They presented 15 dresses of young Bulgarian designers. The young talented designers were chosen among all the participants in a competition of "AvonStyle Academy". Their unique models were inspired by the moto of the most luxurious Avon cosmetics "The real woman beauty is hidden in her individual style".

The winners of

The winners of "Zlatna igla 2006" (Golden needle 2006) award are already known

Albena Aleksandrova won for the 3rd time Golden needle prize awarded by the Bulgarian Fashion Academy.

This was the conclusion when the direct electronic voting of the 36 jury members was closed.

The other winners are:

"Zebra" - for the fashion house of the year; Angel Tsvetanov – for the fashion photographer of the year; Kiril Chalakov – for the make-up of the year and the pop singer Irina Florin – for the most successful debut of the 2006th.

Virginia Zdravkova and KWIAT promote 25 models of sunglasses in three continents

Virginia Zdravkova and KWIAT promote 25 models of sunglasses in three continents

The summer accessories are a combination of fashion style and high technology.

Virginia Zdravkova and KWIAT Company made the first Bulgarian collection of sunglasses.

This accessory fashion line includes 25 models of completely different sunglasses.

They are a perfect combination of fashion style and high quality. The collection was designed for people seeking not only high-technology workmanship but stylish aesthetics as well.

Wonderbra effects applied to the corsets in the new prom collection by TANI

Wonderbra effects applied to the corsets in the new prom collection by TANI

The new fashion line TN Fashion by TANI will be a pleasant surprise for the girls that finish school this year.

It brings a brand new taste by using the wonderba effect in the corsets design. The effect is achieved by delicate lifting, shaping and visual enlarging of the bosom. This gives the advantage of no need to go searching the most appropriate bra for the feast night.

The accents in the new graduation collection of this Bulgarian fashion house are deep necklines, naked backs, high slashes, dresses and corsets shaping the silhouette, multi-hemlines, asymmetry as well as the so-called lingings – a revived element back to the 80s fashion style.

Celebrating a 100 years of the bra

Celebrating a 100 years of the bra

When you think about the bra your mind conjures up an array of images. Who can forget Jean Paul Gautier’s creation for Madonna’s Blonde Ambition Tour? A fashion defining moment where the bra was transformed from underwear to outerwear.

There is no doubting we have come a long way since throwing off the constraints of corsetry a hundred years ago but British women still haven't got the right support from their bras or from their men! New research reveals half of British men have no idea what size their women wear in the bra department and over 600,000 ladies want a remote control bra to help their boyfriends' pinging power during a night of passion.

GALINEL – prom dresses collection

GALINEL – prom dresses collection

THE PARTY GIRL

You are the heart of the company. In your company no one never is bored, for your friends you are crazy, wild, unpredictable…

This for sure is not scaring you, you know that you are different, but what is better than that?!

You are used to be always in the middle of the attention of the others, this is not intentional, but always happens.

I recommend you the hit of the season – the gold color. Here is the moment to calm you down – it doesn’t matter how tall, thin, brown or blond are you.

Charity fashion show of Markam

Charity fashion show of Markam

On March 15th from 18.00 o’clock, in the conference hall “Sredets” in “Sheraton” hotel, Fashion house “MARKAM” presented its new collection “Autumn-Winter 07/08”.

At the charity, which was held under the patronage of Mrs. Tsvetanka Kalfin, special participation took the violin player Ivan Staykov. He is the first musician in a charity campaign for helping talented young people, which MARKAM organizes.

Dress your personality!

Dress your personality!

This will find every Bulgarian woman in the summer collection of „Arda-Rousse“.

It is a new collection combining body comfort, attractive prices and personal conformity.

The collection includes clothes for everybody. Every woman could find her own fashion style:

* „Arda-Sport“ fashion line proposes sports and colourful style

Be eccentric at your prom with Charlino's dresses

Be eccentric at your prom with Charlino's dresses

Parvoleta Ivanova - Leticia presented her newest collection Spring-Summer 2007 for Charlino fashion House.

The event was held on the eve of March, 8th at Charlino-Plaza Hotel in Ruse.

The elegant dresses were also presented on March, 11 at the National Palace of Culture in Sofia.

Once again Bulgarian dress at the Oscars

Once again Bulgarian dress at the Oscars

For the 2nd year in a row Bulgarian dress was worn at the Oscars Academy Awards ceremony. Once again it is designed by Virginia Zdravkova.

Sharon Waxman walked along the red carpet wearing it. She is one of the most competent American observers. Since 2003 she is The New York Times correspondent for Hollywood. Waxman's is an influential and independent voice of the American film industry. Besides the Oscars she observes the biggest film festivals such as Sundance and Golden Globe Awards.

Shop online for designer brands

Shop online for designer brands


Offering designer brands including Ted Baker, Calvin Klein and Simon Carter, KJ Beckett specialises in accessories for men such as wallets, cufflinks, silk ties, fragrances, underwear, collar stays, and is renowned for its knitted ties and socks.

Urban style obsesses sports fashion

Urban style obsesses sports fashion


For the first time sports fashion company Bapa Sport invites a Bulgarian fashion designer for working out an elegant fashion line aimed at refreshing the company style.

Bapa Sport turned its attention to Milka Aleksandrova – Buchi who is a bearer of many nominations for „Zlatna igla“ (Golden needle) awards of Bulgarian Fashion Academy.

She presented her newest collection for Bapa Sport on February, 15th in the Central Military Club – Sofia.

Swarovski - crystals for all tastes

Swarovski - crystals for all tastes

Swarowski is a luxury brand of crystals produced by Swarovski AG. In 1892 Daniel Swarovski inventented his automatic cutting machine and patented it. In 1895 he founded his family-owned company with the assistance of Franz Weis and Armand Kossmann.

In order to create a crystal that allows light to refract in a rainbow spectrum, Swarovski coats some of its crystals with special metallic chemical coatings.

Eucerin Anti-Redness relieves red face

Eucerin Anti-Redness relieves red face

In order to answer the specific needs of the consumers with sensitive and prone to redness skin, the science center of Eucerin® developed a new line of products Eucerin® Anti-Redness.

The products contain the active ingredient Licochalcone and correcting pigments, which relieve redness and give an even tan of the face. Licochalcone A, derived from the root extract of the licorice plant Glycyrrhiza inflata inhibits pro-inflammatory cytokines, eicosanoids and reactive oxygen species in a number of human skin cells.

Bulgarian Fashion in the heart of Vienna

Bulgarian Fashion in the heart of Vienna

The creative tandem Bilyana and Petar living and working in Vienna, will open their first atelier in the downtown of the Austrian capital city.

Both Bulgarian designers are known as “Bipone“.

The opening date is February, 15th. All the connoisseurs of this fashion tandem will take the chance to visit „Bipone Design Atelier“ where they will find unique, hand-made toilets.

ARISTON S got together Jeni Jivkova and Gala

ARISTON S got together Jeni Jivkova and Gala

For the first time one Bulgarian fashion brand, namely ARISTON S, dared to get together so much famous people among the Bulgarian high life and also provoked so big media interest. During the press conference Nikolay Sinabov, the General Manager, announced the forthcoming company projects. He proclaims the intention to work together with the top-designer Jeni Jivkova and Gala – the fascinating top-leading face of „You have mail“ show on Nova TV.